{"title":"HAIR","description":"\u003cp\u003eBrowse our HAIR collection. Free Shipping.\u003c\/p\u003e","products":[{"product_id":"biolage-full-rescue-shampoo-1l","title":"Biolage Full Rescue Shampoo 1L","description":"\u003cp\u003eFalling, breaking hair\u003c\/p\u003e\n\u003cdiv data-tag-product-identifier=\"\" data-tag-product-currency=\"USD\" data-tag-product-name=\"FULL RESCUE SHAMPOO\" data-tag-product-subname=\"Full Rescue Shampoo for Falling, Breaking Hair\" data-tag-product-position=\"1\" data-tag-product-id=\"884486535634\" data-tag-product-brand=\"BIO\" data-tag-product-list=\"PDP: Result Card Products\" data-tag-product-category=\"product detail page\" data-tag-product-variant=\"\" data-tag-product-price=\"30.00\" data-tag-product-dimension35=\"\" data-tag-product-dimension38=\"4.6\" data-tag-product-dimension39=\"in stock\" data-tag-product-dimension49=\"not present\" data-tag-product-dimension59=\"77\" data-tag-product-dimension153=\"not present\" data-tag-product-dimension154=\"none\" data-tag-product-metric5=\"False\"\u003e\n\u003cp\u003eFull Rescue Shampoo for stronger, fuller-looking hair and healthy-looking scalp.\u003c\/p\u003e\n\u003cdiv\u003eFull Rescue Shampoo instantly fortifies thin, falling hair. Infused and micro-dosed with rosemary oil and niacinamide, it strengthens hair, creates fullness, and protects the scalp for healthy hair growth.\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003e• Instantly strengthens hair\u003cbr\u003e• Camouflages the scalp for reduced visibility\u003cbr\u003e• Densifies hair lengths for a thicker appearance\u003cbr\u003e• Creates fuller looking hair\u003cbr\u003e• Fortifies hair\u003cbr\u003e• +74% resistance to hair fall due to breakage*\u003cbr\u003e\u003cbr\u003e*from brushing. Full Rescue Shampoo, Conditioner, and Serum vs. non-conditioning shampoo\u003c\/div\u003e\n\u003c\/div\u003e","brand":"BIOLAGE","offers":[{"title":"Default Title","offer_id":63373254164810,"sku":"vzr1787962890140","price":21.21,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/biolage-full-rescue-shampoo-1l_1.png?v=1787962897"},{"product_id":"matrix-socolor-90ml-vibrant-collection-6rv","title":"Matrix SoColor 90ml - Vibrant Collection 6RV+","description":"\u003cp\u003e\u003cstrong\u003eUpgraded Formula, Permanently Iconic. \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eMatrix SoColor Pre-Bonded Permanent Hair Colour, Now with Naturally Derived Oil and Upgraded Pre-Bonded Complex, For 2x Softer Hair*, Up to 2x More Shine After One Use*, and Up To 100% Grey Coverage!\u003c\/p\u003e\n\u003cp\u003eAchieve Visibly Healthier Looking Hair With Pre-Bonded Formulas And Pattern Preservation of all hair types including Curls And Coils. Formulated With Upgraded Pre-bonded Complex of Citric Acid and Glycine To Protect Bonds For Stronger Hair.\u003c\/p\u003e\n\u003cp\u003eThis formula is Pre-Bonded \u0026amp; Pre-Blended with no extra bonding additives needed. This Professional Formula is Rich And Creamy for smooth, easy application, that is drip free and easy to pull through.\u003c\/p\u003e\n\u003cp\u003eProvides full saturation of all hair types. The vegan formula contains no animal-derived ingredients or by products.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eRecommended Mixing Instructions:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eBlended Natural: Mix 1:1 with 10, 20, 30, 40 Vol (3%, 6%, 9%, or 12%) Matrix Developer\u003c\/li\u003e\n\u003cli\u003eExtra Coverage: Mix 1:1 with 20 Vol ( 6%) Matrix Developer; Vibrant: Mix 1:1 with 10, 20,30, 40 Vol (3%, 6%, 9%, or 12%) Matrix Developer\u003c\/li\u003e\n\u003cli\u003eUltra Blonde: Mix 1:2 with 30 or 40 Vol (9% or 12%) Matrix Developer. The vegan formula contains no animal-derived ingredients or by products.\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e*instrumental test\u003c\/p\u003e","brand":"MATRIX","offers":[{"title":"Default Title","offer_id":63373254197578,"sku":"rrw1787962890226","price":7.76,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/matrix-socolor-90ml---vibrant-collection-6rv_1.jpg?v=1787962897"},{"product_id":"matrix-socolor-90ml-vibrant-collection-8cc","title":"Matrix SoColor 90ml - Vibrant Collection 8CC","description":"\u003ch2\u003e\u003cspan style=\"background-color: rgb(156, 30, 66); color: rgb(255, 255, 255);\"\u003e\u003cstrong\u003eBUY 5 GET 1 FREE\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eUpgraded Formula, Permanently Iconic. \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eMatrix SoColor Pre-Bonded Permanent Hair Colour, Now with Naturally Derived Oil and Upgraded Pre-Bonded Complex, For 2x Softer Hair*, Up to 2x More Shine After One Use*, and Up To 100% Grey Coverage!\u003c\/p\u003e\n\u003cp\u003eAchieve Visibly Healthier Looking Hair With Pre-Bonded Formulas And Pattern Preservation of all hair types including Curls And Coils. Formulated With Upgraded Pre-bonded Complex of Citric Acid and Glycine To Protect Bonds For Stronger Hair.\u003c\/p\u003e\n\u003cp\u003eThis formula is Pre-Bonded \u0026amp; Pre-Blended with no extra bonding additives needed. This Professional Formula is Rich And Creamy for smooth, easy application, that is drip free and easy to pull through.\u003c\/p\u003e\n\u003cp\u003eProvides full saturation of all hair types. The vegan formula contains no animal-derived ingredients or by products.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eRecommended Mixing Instructions:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eBlended Natural: Mix 1:1 with 10, 20, 30, 40 Vol (3%, 6%, 9%, or 12%) Matrix Developer\u003c\/li\u003e\n\u003cli\u003eExtra Coverage: Mix 1:1 with 20 Vol ( 6%) Matrix Developer; Vibrant: Mix 1:1 with 10, 20,30, 40 Vol (3%, 6%, 9%, or 12%) Matrix Developer\u003c\/li\u003e\n\u003cli\u003eUltra Blonde: Mix 1:2 with 30 or 40 Vol (9% or 12%) Matrix Developer. The vegan formula contains no animal-derived ingredients or by products.\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e*instrumental test\u003c\/p\u003e","brand":"MATRIX","offers":[{"title":"Default Title","offer_id":63373254230346,"sku":"dok1787962890433","price":7.52,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/matrix-socolor-90ml---vibrant-collection-8cc_1.jpg?v=1787962898"},{"product_id":"matrix-socolor-90ml-vibrant-collection-6vr","title":"Matrix SoColor 90ml - Vibrant Collection 6VR","description":"\u003cp\u003e\u003cstrong\u003eUpgraded Formula, Permanently Iconic. \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eMatrix SoColor Pre-Bonded Permanent Hair Colour, Now with Naturally Derived Oil and Upgraded Pre-Bonded Complex, For 2x Softer Hair*, Up to 2x More Shine After One Use*, and Up To 100% Grey Coverage!\u003c\/p\u003e\n\u003cp\u003eAchieve Visibly Healthier Looking Hair With Pre-Bonded Formulas And Pattern Preservation of all hair types including Curls And Coils. Formulated With Upgraded Pre-bonded Complex of Citric Acid and Glycine To Protect Bonds For Stronger Hair.\u003c\/p\u003e\n\u003cp\u003eThis formula is Pre-Bonded \u0026amp; Pre-Blended with no extra bonding additives needed. This Professional Formula is Rich And Creamy for smooth, easy application, that is drip free and easy to pull through.\u003c\/p\u003e\n\u003cp\u003eProvides full saturation of all hair types. The vegan formula contains no animal-derived ingredients or by products.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eRecommended Mixing Instructions:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eBlended Natural: Mix 1:1 with 10, 20, 30, 40 Vol (3%, 6%, 9%, or 12%) Matrix Developer\u003c\/li\u003e\n\u003cli\u003eExtra Coverage: Mix 1:1 with 20 Vol ( 6%) Matrix Developer; Vibrant: Mix 1:1 with 10, 20,30, 40 Vol (3%, 6%, 9%, or 12%) Matrix Developer\u003c\/li\u003e\n\u003cli\u003eUltra Blonde: Mix 1:2 with 30 or 40 Vol (9% or 12%) Matrix Developer. The vegan formula contains no animal-derived ingredients or by products.\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e*instrumental test\u003c\/p\u003e","brand":"MATRIX","offers":[{"title":"Default Title","offer_id":63373254263114,"sku":"tpd1787962890408","price":7.4,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/matrix-socolor-90ml---vibrant-collection-6vr_1.jpg?v=1787962898"},{"product_id":"matrix-socolor-90ml-blended-natural-8av","title":"Matrix SoColor 90ml - Blended Natural 8AV","description":"\u003cp\u003e\u003cstrong\u003eUpgraded Formula, Permanently Iconic. \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eMatrix SoColor Pre-Bonded Permanent Hair Colour, Now with Naturally Derived Oil and Upgraded Pre-Bonded Complex, For 2x Softer Hair*, Up to 2x More Shine After One Use*, and Up To 100% Grey Coverage!\u003c\/p\u003e\n\u003cp\u003eAchieve Visibly Healthier Looking Hair With Pre-Bonded Formulas And Pattern Preservation of all hair types including Curls And Coils. Formulated With Upgraded Pre-bonded Complex of Citric Acid and Glycine To Protect Bonds For Stronger Hair.\u003c\/p\u003e\n\u003cp\u003eThis formula is Pre-Bonded \u0026amp; Pre-Blended with no extra bonding additives needed. This Professional Formula is Rich And Creamy for smooth, easy application, that is drip free and easy to pull through.\u003c\/p\u003e\n\u003cp\u003eProvides full saturation of all hair types. The vegan formula contains no animal-derived ingredients or by products.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eRecommended Mixing Instructions:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eBlended Natural: Mix 1:1 with 10, 20, 30, 40 Vol (3%, 6%, 9%, or 12%) Matrix Developer\u003c\/li\u003e\n\u003cli\u003eExtra Coverage: Mix 1:1 with 20 Vol ( 6%) Matrix Developer; Vibrant: Mix 1:1 with 10, 20,30, 40 Vol (3%, 6%, 9%, or 12%) Matrix Developer\u003c\/li\u003e\n\u003cli\u003eUltra Blonde: Mix 1:2 with 30 or 40 Vol (9% or 12%) Matrix Developer. The vegan formula contains no animal-derived ingredients or by products.\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e*instrumental test\u003c\/p\u003e","brand":"MATRIX","offers":[{"title":"Default Title","offer_id":63373254295882,"sku":"alu1787962890393","price":9.7,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/matrix-socolor-90ml---blended-natural-8av_1.jpg?v=1787962898"},{"product_id":"matrix-super-sync-extra-10nn","title":"Matrix Super Sync - Extra 10NN","description":"\u003cp\u003eLooking for SUPER Protection \u0026amp; Coverage? Look no Further\u003c\/p\u003e\n\u003cp\u003eIntroducing NEW Matrix Super Sync Demi-Permanent Colour - the demi with SUPER protection and SUPER care!\u003c\/p\u003e\n\u003cp\u003eOur first pre-bonded alkaline demi, designed to deliver instant fiber protection and up to 75% grey coverage\u003cstrong\u003e*\u003c\/strong\u003e - with no ammonia!\u003c\/p\u003e\n\u003cp\u003eExperience the difference:\u003c\/p\u003e\n\u003cp\u003e-Our new Pre-Bonded Complex provides instant fiber protection, leaving your hair up to 2x shinier\u003cstrong\u003e**\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp\u003e-Up to 75% Grey Coverage\u003cstrong\u003e*\u003c\/strong\u003e: Achieve natural-looking grey coverage with only 10 Vol Developer.\u003c\/p\u003e\n\u003cp\u003e-Gentle and Conditioning: Our Conditioning Polymer creates a creamy, conditioning formula for healthy-feeling hair.\u003c\/p\u003e\n\u003cp\u003e-Effortless Application: Glide Enhancing Oil ensures smooth application from root to tip.\u003c\/p\u003e\n\u003cp\u003e-Triple Dye Blend Concentrate: Three concentrated dyes blend to cover greys\u003cstrong\u003e*\u003c\/strong\u003ewhile maintaining a dimensional, natural effect.\u003c\/p\u003e\n\u003cp\u003e-Bond Protection: Our bond formula is enriched with Glycine and Citric Acid to protect and strengthen blonde hair.\u003c\/p\u003e\n\u003cp\u003eEasy to Use:\u003c\/p\u003e\n\u003cp\u003e-Easy-to-mix Conditioning Cream Formula\u003c\/p\u003e\n\u003cp\u003e-Simple 1:1 mixing ratio with 10 Vol Developer\u003c\/p\u003e\n\u003cp\u003e-No extra steps needed!\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e*only on NN shades\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e**vs unwashed, uncoloured hair\u003c\/strong\u003e\u003c\/p\u003e\n\u003c!----\u003e","brand":"MATRIX","offers":[{"title":"Default Title","offer_id":63373254328650,"sku":"arv1787962890550","price":7.69,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/matrix-super-sync---extra-10nn_1.jpg?v=1787962898"},{"product_id":"majirel-60ml-fundamental-6","title":"Majirel 60ml - Fundamental 6","description":"\u003cp class=\"MsoNormal\"\u003eNew Majirel by L’Oréal Professionnel offers faster, smoother mixing \u0026amp; easier application* with up to 2x less ammonia odour* due to its odour trapping technology.\u003cbr\u003e\u003cbr\u003eA must-have permanent hair colour with up to 100% white hair coverage* and reliable results.\u003cbr\u003e\u003cbr\u003eThis iconic Créme de Beaute delivers even rich colour from root to tip with a caring complex for up to 3x softer hair**.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eMajirel is perfectly paired with Odour Trapping Technology Oxydant, for up to 2x less ammonia odour*. Provides true-to-tone, long lasting colour across a wide assortment of shades. Download shade chart here.\u003c\/p\u003e\n\u003cul style=\"margin-top: 0cm;\" type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 2x less ammonia odour*\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eFaster, smoother mixing \u0026amp; easier application**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 3x softer hair**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eEven rich colour from root to tip\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 100% white hair coverage**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eVegan Formula***\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eMixing Ratio\u003c\/b\u003e\u003cbr\u003eMajirel should be mixed in a 1-1:5 ratio.\u003cbr\u003e1 (60ml) tube to 90ml [OTT] Odour Trapping Technology Oxydant.\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e[OTT] Odour Trapping Technology Oxydant is the perfect pairing for Majirel and they should always be used together to ensure the full benefits including softness, mixing, reduced smell and to aid ease of application.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eOdour Trapping Technology enrobes the ammonia allowing it to work within the colour but to not evaporate meaning reduced smell making it a more sensorial experience for hairdresser and client.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eHow To Use:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e35 Minute Development time\u003c\/li\u003e\n\u003cli\u003e12.5 volume will give 1-1.5 levels of lift\u003c\/li\u003e\n\u003cli\u003eIdeal to refresh previously coloured lengths and ends with no need to add water to the mixture\u003c\/li\u003e\n\u003cli\u003e20 volume will give 2 levels of lift and is used for White hair coverage rules.\u003c\/li\u003e\n\u003cli\u003eDarkening natural hair and colouring on the same level\u003c\/li\u003e\n\u003cli\u003e30 volume will give 3 levels of lift\u003c\/li\u003e\n\u003cli\u003eWhite Hair Coverage: to cover between 0-50% of white hair, use your target shade alone 1tube (60ml) with 90ml 20 volume [OTT] Odour Trapping Technology oxydant.\u003cbr\u003eTo cover 50-100% white hair, mix ½ (30ml) Target Shade with ½ (30ml) Natural Base Shade and 90ml [OTT] Odour Trapping Technology Oxydant for cool reflects.\u003c\/li\u003e\n\u003cli\u003eFor warm reflects, mix ½(30ml) target shade with ½(30ml) golden basic shade, with 90ml 20 volume [OTT] Odour Trapping Technology cream oxydant.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eInstrumental Test Vs Previous Majirel  \u003c\/p\u003e\n\u003cp\u003e** Instrumental Test.\u003c\/p\u003e","brand":"LOREAL","offers":[{"title":"Default Title","offer_id":63373254361418,"sku":"exf1787962905919","price":10.83,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/majirel-60ml---fundamental-6_1.png?v=1787962913"},{"product_id":"matrix-super-sync-7n","title":"Matrix Super Sync - 7N","description":"\u003cp\u003eLooking for SUPER Protection \u0026amp; Coverage? Look no Further\u003c\/p\u003e\n\u003cp\u003eIntroducing NEW Matrix Super Sync Demi-Permanent Colour - the demi with SUPER protection and SUPER care!\u003c\/p\u003e\n\u003cp\u003eOur first pre-bonded alkaline demi, designed to deliver instant fiber protection and up to 75% grey coverage\u003cstrong\u003e*\u003c\/strong\u003e - with no ammonia!\u003c\/p\u003e\n\u003cp\u003eExperience the difference:\u003c\/p\u003e\n\u003cp\u003e-Our new Pre-Bonded Complex provides instant fiber protection, leaving your hair up to 2x shinier\u003cstrong\u003e**\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp\u003e-Up to 75% Grey Coverage\u003cstrong\u003e*\u003c\/strong\u003e: Achieve natural-looking grey coverage with only 10 Vol Developer.\u003c\/p\u003e\n\u003cp\u003e-Gentle and Conditioning: Our Conditioning Polymer creates a creamy, conditioning formula for healthy-feeling hair.\u003c\/p\u003e\n\u003cp\u003e-Effortless Application: Glide Enhancing Oil ensures smooth application from root to tip.\u003c\/p\u003e\n\u003cp\u003e-Triple Dye Blend Concentrate: Three concentrated dyes blend to cover greys\u003cstrong\u003e*\u003c\/strong\u003ewhile maintaining a dimensional, natural effect.\u003c\/p\u003e\n\u003cp\u003e-Bond Protection: Our bond formula is enriched with Glycine and Citric Acid to protect and strengthen blonde hair.\u003c\/p\u003e\n\u003cp\u003eEasy to Use:\u003c\/p\u003e\n\u003cp\u003e-Easy-to-mix Conditioning Cream Formula\u003c\/p\u003e\n\u003cp\u003e-Simple 1:1 mixing ratio with 10 Vol Developer\u003c\/p\u003e\n\u003cp\u003e-No extra steps needed!\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e*only on NN shades\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e**vs unwashed, uncoloured hair\u003c\/strong\u003e\u003c\/p\u003e\n\u003c!----\u003e","brand":"MATRIX","offers":[{"title":"Default Title","offer_id":63373254394186,"sku":"ncp1787962901657","price":8.66,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/matrix-super-sync---7n_1.jpg?v=1787962913"},{"product_id":"matrix-super-sync-9n","title":"Matrix Super Sync - 9N","description":"\u003cp\u003eLooking for SUPER Protection \u0026amp; Coverage? Look no Further\u003c\/p\u003e\n\u003cp\u003eIntroducing NEW Matrix Super Sync Demi-Permanent Colour - the demi with SUPER protection and SUPER care!\u003c\/p\u003e\n\u003cp\u003eOur first pre-bonded alkaline demi, designed to deliver instant fiber protection and up to 75% grey coverage\u003cstrong\u003e*\u003c\/strong\u003e - with no ammonia!\u003c\/p\u003e\n\u003cp\u003eExperience the difference:\u003c\/p\u003e\n\u003cp\u003e-Our new Pre-Bonded Complex provides instant fiber protection, leaving your hair up to 2x shinier\u003cstrong\u003e**\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp\u003e-Up to 75% Grey Coverage\u003cstrong\u003e*\u003c\/strong\u003e: Achieve natural-looking grey coverage with only 10 Vol Developer.\u003c\/p\u003e\n\u003cp\u003e-Gentle and Conditioning: Our Conditioning Polymer creates a creamy, conditioning formula for healthy-feeling hair.\u003c\/p\u003e\n\u003cp\u003e-Effortless Application: Glide Enhancing Oil ensures smooth application from root to tip.\u003c\/p\u003e\n\u003cp\u003e-Triple Dye Blend Concentrate: Three concentrated dyes blend to cover greys\u003cstrong\u003e*\u003c\/strong\u003ewhile maintaining a dimensional, natural effect.\u003c\/p\u003e\n\u003cp\u003e-Bond Protection: Our bond formula is enriched with Glycine and Citric Acid to protect and strengthen blonde hair.\u003c\/p\u003e\n\u003cp\u003eEasy to Use:\u003c\/p\u003e\n\u003cp\u003e-Easy-to-mix Conditioning Cream Formula\u003c\/p\u003e\n\u003cp\u003e-Simple 1:1 mixing ratio with 10 Vol Developer\u003c\/p\u003e\n\u003cp\u003e-No extra steps needed!\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e*only on NN shades\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e**vs unwashed, uncoloured hair\u003c\/strong\u003e\u003c\/p\u003e\n\u003c!----\u003e","brand":"MATRIX","offers":[{"title":"Default Title","offer_id":63373254426954,"sku":"exu1787962906646","price":9.76,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/matrix-super-sync---9n_1.jpg?v=1787962914"},{"product_id":"majirel-60ml-fundamental-9","title":"Majirel 60ml - Fundamental 9","description":"\u003cp class=\"MsoNormal\"\u003eNew Majirel by L’Oréal Professionnel offers faster, smoother mixing \u0026amp; easier application* with up to 2x less ammonia odour* due to its odour trapping technology.\u003cbr\u003e\u003cbr\u003eA must-have permanent hair colour with up to 100% white hair coverage* and reliable results.\u003cbr\u003e\u003cbr\u003eThis iconic Créme de Beaute delivers even rich colour from root to tip with a caring complex for up to 3x softer hair**.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eMajirel is perfectly paired with Odour Trapping Technology Oxydant, for up to 2x less ammonia odour*. Provides true-to-tone, long lasting colour across a wide assortment of shades.\u003c\/p\u003e\n\u003cul type=\"disc\" style=\"margin-top: 0cm;\"\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eUp to 2x less ammonia odour*\u003c\/li\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eFaster, smoother mixing \u0026amp; easier application**\u003c\/li\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eUp to 3x softer hair**\u003c\/li\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eEven rich colour from root to tip\u003c\/li\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eUp to 100% white hair coverage**\u003c\/li\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eVegan Formula***\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eMixing Ratio\u003c\/b\u003e\u003cbr\u003eMajirel should be mixed in a 1-1:5 ratio.\u003cbr\u003e1 (60ml) tube to 90ml [OTT] Odour Trapping Technology Oxydant.\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e[OTT] Odour Trapping Technology Oxydant is the perfect pairing for Majirel and they should always be used together to ensure the full benefits including softness, mixing, reduced smell and to aid ease of application.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eOdour Trapping Technology enrobes the ammonia allowing it to work within the colour but to not evaporate meaning reduced smell making it a more sensorial experience for hairdresser and client.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eHow To Use:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e35 Minute Development time\u003c\/li\u003e\n\u003cli\u003e12.5 volume will give 1-1.5 levels of lift\u003c\/li\u003e\n\u003cli\u003eIdeal to refresh previously coloured lengths and ends with no need to add water to the mixture\u003c\/li\u003e\n\u003cli\u003e20 volume will give 2 levels of lift and is used for White hair coverage rules.\u003c\/li\u003e\n\u003cli\u003eDarkening natural hair and colouring on the same level\u003c\/li\u003e\n\u003cli\u003e30 volume will give 3 levels of lift\u003c\/li\u003e\n\u003cli\u003eWhite Hair Coverage: to cover between 0-50% of white hair, use your target shade alone 1tube (60ml) with 90ml 20 volume [OTT] Odour Trapping Technology oxydant.\u003cbr\u003eTo cover 50-100% white hair, mix ½ (30ml) Target Shade with ½ (30ml) Natural Base Shade and 90ml [OTT] Odour Trapping Technology Oxydant for cool reflects.\u003c\/li\u003e\n\u003cli\u003eFor warm reflects, mix ½(30ml) target shade with ½(30ml) golden basic shade, with 90ml 20 volume [OTT] Odour Trapping Technology cream oxydant.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eInstrumental Test Vs Previous Majirel  \u003c\/p\u003e\n\u003cp\u003e** Instrumental Test.\u003c\/p\u003e","brand":"LOREAL","offers":[{"title":"Default Title","offer_id":63373254459722,"sku":"ble1787962906236","price":9.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/majirel-60ml---fundamental-9_1.png?v=1787962915"},{"product_id":"majirel-60ml-warm-brown-552","title":"Majirel 60ml - Warm Brown 5.52","description":"\u003cp class=\"MsoNormal\"\u003eNew Majirel by L’Oréal Professionnel offers faster, smoother mixing \u0026amp; easier application* with up to 2x less ammonia odour* due to its odour trapping technology.\u003cbr\u003e\u003cbr\u003eA must-have permanent hair colour with up to 100% white hair coverage* and reliable results.\u003cbr\u003e\u003cbr\u003eThis iconic Créme de Beaute delivers even rich colour from root to tip with a caring complex for up to 3x softer hair**.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eMajirel is perfectly paired with Odour Trapping Technology Oxydant, for up to 2x less ammonia odour*. Provides true-to-tone, long lasting colour across a wide assortment of shades. Download shade chart here.\u003c\/p\u003e\n\u003cul style=\"margin-top: 0cm;\" type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 2x less ammonia odour*\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eFaster, smoother mixing \u0026amp; easier application**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 3x softer hair**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eEven rich colour from root to tip\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 100% white hair coverage**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eVegan Formula***\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eMixing Ratio\u003c\/b\u003e\u003cbr\u003eMajirel should be mixed in a 1-1:5 ratio.\u003cbr\u003e1 (60ml) tube to 90ml [OTT] Odour Trapping Technology Oxydant.\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e[OTT] Odour Trapping Technology Oxydant is the perfect pairing for Majirel and they should always be used together to ensure the full benefits including softness, mixing, reduced smell and to aid ease of application.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eOdour Trapping Technology enrobes the ammonia allowing it to work within the colour but to not evaporate meaning reduced smell making it a more sensorial experience for hairdresser and client.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eHow To Use:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e35 Minute Development time\u003c\/li\u003e\n\u003cli\u003e12.5 volume will give 1-1.5 levels of lift\u003c\/li\u003e\n\u003cli\u003eIdeal to refresh previously coloured lengths and ends with no need to add water to the mixture\u003c\/li\u003e\n\u003cli\u003e20 volume will give 2 levels of lift and is used for White hair coverage rules.\u003c\/li\u003e\n\u003cli\u003eDarkening natural hair and colouring on the same level\u003c\/li\u003e\n\u003cli\u003e30 volume will give 3 levels of lift\u003c\/li\u003e\n\u003cli\u003eWhite Hair Coverage: to cover between 0-50% of white hair, use your target shade alone 1tube (60ml) with 90ml 20 volume [OTT] Odour Trapping Technology oxydant.\u003cbr\u003eTo cover 50-100% white hair, mix ½ (30ml) Target Shade with ½ (30ml) Natural Base Shade and 90ml [OTT] Odour Trapping Technology Oxydant for cool reflects.\u003c\/li\u003e\n\u003cli\u003eFor warm reflects, mix ½(30ml) target shade with ½(30ml) golden basic shade, with 90ml 20 volume [OTT] Odour Trapping Technology cream oxydant.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eInstrumental Test Vs Previous Majirel  \u003c\/p\u003e\n\u003cp\u003e** Instrumental Test.\u003c\/p\u003e","brand":"LOREAL","offers":[{"title":"Default Title","offer_id":63373254492490,"sku":"fca1787962907963","price":9.71,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/majirel-60ml---warm-brown-552_1.jpg?v=1787962915"},{"product_id":"majirel-60ml-warm-brown-831","title":"Majirel 60ml - Warm Brown 8.31","description":"\u003cp class=\"MsoNormal\"\u003eNew Majirel by L’Oréal Professionnel offers faster, smoother mixing \u0026amp; easier application* with up to 2x less ammonia odour* due to its odour trapping technology.\u003cbr\u003e\u003cbr\u003eA must-have permanent hair colour with up to 100% white hair coverage* and reliable results.\u003cbr\u003e\u003cbr\u003eThis iconic Créme de Beaute delivers even rich colour from root to tip with a caring complex for up to 3x softer hair**.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eMajirel is perfectly paired with Odour Trapping Technology Oxydant, for up to 2x less ammonia odour*. Provides true-to-tone, long lasting colour across a wide assortment of shades. Download shade chart here.\u003c\/p\u003e\n\u003cul style=\"margin-top: 0cm;\" type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 2x less ammonia odour*\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eFaster, smoother mixing \u0026amp; easier application**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 3x softer hair**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eEven rich colour from root to tip\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 100% white hair coverage**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eVegan Formula***\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eMixing Ratio\u003c\/b\u003e\u003cbr\u003eMajirel should be mixed in a 1-1:5 ratio.\u003cbr\u003e1 (60ml) tube to 90ml [OTT] Odour Trapping Technology Oxydant.\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e[OTT] Odour Trapping Technology Oxydant is the perfect pairing for Majirel and they should always be used together to ensure the full benefits including softness, mixing, reduced smell and to aid ease of application.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eOdour Trapping Technology enrobes the ammonia allowing it to work within the colour but to not evaporate meaning reduced smell making it a more sensorial experience for hairdresser and client.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eHow To Use:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e35 Minute Development time\u003c\/li\u003e\n\u003cli\u003e12.5 volume will give 1-1.5 levels of lift\u003c\/li\u003e\n\u003cli\u003eIdeal to refresh previously coloured lengths and ends with no need to add water to the mixture\u003c\/li\u003e\n\u003cli\u003e20 volume will give 2 levels of lift and is used for White hair coverage rules.\u003c\/li\u003e\n\u003cli\u003eDarkening natural hair and colouring on the same level\u003c\/li\u003e\n\u003cli\u003e30 volume will give 3 levels of lift\u003c\/li\u003e\n\u003cli\u003eWhite Hair Coverage: to cover between 0-50% of white hair, use your target shade alone 1tube (60ml) with 90ml 20 volume [OTT] Odour Trapping Technology oxydant.\u003cbr\u003eTo cover 50-100% white hair, mix ½ (30ml) Target Shade with ½ (30ml) Natural Base Shade and 90ml [OTT] Odour Trapping Technology Oxydant for cool reflects.\u003c\/li\u003e\n\u003cli\u003eFor warm reflects, mix ½(30ml) target shade with ½(30ml) golden basic shade, with 90ml 20 volume [OTT] Odour Trapping Technology cream oxydant.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eInstrumental Test Vs Previous Majirel  \u003c\/p\u003e\n\u003cp\u003e** Instrumental Test.\u003c\/p\u003e","brand":"LOREAL","offers":[{"title":"Default Title","offer_id":63373254525258,"sku":"goz1787962916602","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/majirel-60ml---warm-brown-831_1.jpg?v=1787962924"},{"product_id":"majirel-60ml-iridescent-922","title":"Majirel 60ml - Iridescent 9.22","description":"\u003cp class=\"MsoNormal\"\u003eNew Majirel by L’Oréal Professionnel offers faster, smoother mixing \u0026amp; easier application* with up to 2x less ammonia odour* due to its odour trapping technology.\u003cbr\u003e\u003cbr\u003eA must-have permanent hair colour with up to 100% white hair coverage* and reliable results.\u003cbr\u003e\u003cbr\u003eThis iconic Créme de Beaute delivers even rich colour from root to tip with a caring complex for up to 3x softer hair**.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eMajirel is perfectly paired with Odour Trapping Technology Oxydant, for up to 2x less ammonia odour*. Provides true-to-tone, long lasting colour across a wide assortment of shades. Download shade chart here.\u003c\/p\u003e\n\u003cul style=\"margin-top: 0cm;\" type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 2x less ammonia odour*\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eFaster, smoother mixing \u0026amp; easier application**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 3x softer hair**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eEven rich colour from root to tip\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 100% white hair coverage**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eVegan Formula***\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eMixing Ratio\u003c\/b\u003e\u003cbr\u003eMajirel should be mixed in a 1-1:5 ratio.\u003cbr\u003e1 (60ml) tube to 90ml [OTT] Odour Trapping Technology Oxydant.\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e[OTT] Odour Trapping Technology Oxydant is the perfect pairing for Majirel and they should always be used together to ensure the full benefits including softness, mixing, reduced smell and to aid ease of application.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eOdour Trapping Technology enrobes the ammonia allowing it to work within the colour but to not evaporate meaning reduced smell making it a more sensorial experience for hairdresser and client.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eHow To Use:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e35 Minute Development time\u003c\/li\u003e\n\u003cli\u003e12.5 volume will give 1-1.5 levels of lift\u003c\/li\u003e\n\u003cli\u003eIdeal to refresh previously coloured lengths and ends with no need to add water to the mixture\u003c\/li\u003e\n\u003cli\u003e20 volume will give 2 levels of lift and is used for White hair coverage rules.\u003c\/li\u003e\n\u003cli\u003eDarkening natural hair and colouring on the same level\u003c\/li\u003e\n\u003cli\u003e30 volume will give 3 levels of lift\u003c\/li\u003e\n\u003cli\u003eWhite Hair Coverage: to cover between 0-50% of white hair, use your target shade alone 1tube (60ml) with 90ml 20 volume [OTT] Odour Trapping Technology oxydant.\u003cbr\u003eTo cover 50-100% white hair, mix ½ (30ml) Target Shade with ½ (30ml) Natural Base Shade and 90ml [OTT] Odour Trapping Technology Oxydant for cool reflects.\u003c\/li\u003e\n\u003cli\u003eFor warm reflects, mix ½(30ml) target shade with ½(30ml) golden basic shade, with 90ml 20 volume [OTT] Odour Trapping Technology cream oxydant.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eInstrumental Test Vs Previous Majirel  \u003c\/p\u003e\n\u003cp\u003e** Instrumental Test.\u003c\/p\u003e","brand":"LOREAL","offers":[{"title":"Default Title","offer_id":63373254558026,"sku":"kyv1787962919272","price":8.58,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/majirel-60ml---iridescent-922_1.jpg?v=1787962926"},{"product_id":"majirel-60ml-mocha-78","title":"Majirel 60ml - Mocha 7.8","description":"\u003cp class=\"MsoNormal\"\u003eNew Majirel by L’Oréal Professionnel offers faster, smoother mixing \u0026amp; easier application* with up to 2x less ammonia odour* due to its odour trapping technology.\u003cbr\u003e\u003cbr\u003eA must-have permanent hair colour with up to 100% white hair coverage* and reliable results.\u003cbr\u003e\u003cbr\u003eThis iconic Créme de Beaute delivers even rich colour from root to tip with a caring complex for up to 3x softer hair**.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eMajirel is perfectly paired with Odour Trapping Technology Oxydant, for up to 2x less ammonia odour*. Provides true-to-tone, long lasting colour across a wide assortment of shades. Download shade chart here.\u003c\/p\u003e\n\u003cul style=\"margin-top: 0cm;\" type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 2x less ammonia odour*\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eFaster, smoother mixing \u0026amp; easier application**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 3x softer hair**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eEven rich colour from root to tip\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 100% white hair coverage**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eVegan Formula***\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eMixing Ratio\u003c\/b\u003e\u003cbr\u003eMajirel should be mixed in a 1-1:5 ratio.\u003cbr\u003e1 (60ml) tube to 90ml [OTT] Odour Trapping Technology Oxydant.\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e[OTT] Odour Trapping Technology Oxydant is the perfect pairing for Majirel and they should always be used together to ensure the full benefits including softness, mixing, reduced smell and to aid ease of application.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eOdour Trapping Technology enrobes the ammonia allowing it to work within the colour but to not evaporate meaning reduced smell making it a more sensorial experience for hairdresser and client.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eHow To Use:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e35 Minute Development time\u003c\/li\u003e\n\u003cli\u003e12.5 volume will give 1-1.5 levels of lift\u003c\/li\u003e\n\u003cli\u003eIdeal to refresh previously coloured lengths and ends with no need to add water to the mixture\u003c\/li\u003e\n\u003cli\u003e20 volume will give 2 levels of lift and is used for White hair coverage rules.\u003c\/li\u003e\n\u003cli\u003eDarkening natural hair and colouring on the same level\u003c\/li\u003e\n\u003cli\u003e30 volume will give 3 levels of lift\u003c\/li\u003e\n\u003cli\u003eWhite Hair Coverage: to cover between 0-50% of white hair, use your target shade alone 1tube (60ml) with 90ml 20 volume [OTT] Odour Trapping Technology oxydant.\u003cbr\u003eTo cover 50-100% white hair, mix ½ (30ml) Target Shade with ½ (30ml) Natural Base Shade and 90ml [OTT] Odour Trapping Technology Oxydant for cool reflects.\u003c\/li\u003e\n\u003cli\u003eFor warm reflects, mix ½(30ml) target shade with ½(30ml) golden basic shade, with 90ml 20 volume [OTT] Odour Trapping Technology cream oxydant.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eInstrumental Test Vs Previous Majirel  \u003c\/p\u003e\n\u003cp\u003e** Instrumental Test.\u003c\/p\u003e","brand":"LOREAL","offers":[{"title":"Default Title","offer_id":63373254590794,"sku":"kqn1787962922037","price":9.15,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/majirel-60ml---mocha-78_1.jpg?v=1787962929"},{"product_id":"majirel-60ml-fundamental-7","title":"Majirel 60ml - Fundamental 7","description":"\u003cp class=\"MsoNormal\"\u003eNew Majirel by L’Oréal Professionnel offers faster, smoother mixing \u0026amp; easier application* with up to 2x less ammonia odour* due to its odour trapping technology.\u003cbr\u003e\u003cbr\u003eA must-have permanent hair colour with up to 100% white hair coverage* and reliable results.\u003cbr\u003e\u003cbr\u003eThis iconic Créme de Beaute delivers even rich colour from root to tip with a caring complex for up to 3x softer hair**.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eMajirel is perfectly paired with Odour Trapping Technology Oxydant, for up to 2x less ammonia odour*. Provides true-to-tone, long lasting colour across a wide assortment of shades. Download shade chart here.\u003c\/p\u003e\n\u003cul style=\"margin-top: 0cm;\" type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 2x less ammonia odour*\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eFaster, smoother mixing \u0026amp; easier application**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 3x softer hair**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eEven rich colour from root to tip\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 100% white hair coverage**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eVegan Formula***\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eMixing Ratio\u003c\/b\u003e\u003cbr\u003eMajirel should be mixed in a 1-1:5 ratio.\u003cbr\u003e1 (60ml) tube to 90ml [OTT] Odour Trapping Technology Oxydant.\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e[OTT] Odour Trapping Technology Oxydant is the perfect pairing for Majirel and they should always be used together to ensure the full benefits including softness, mixing, reduced smell and to aid ease of application.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eOdour Trapping Technology enrobes the ammonia allowing it to work within the colour but to not evaporate meaning reduced smell making it a more sensorial experience for hairdresser and client.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eHow To Use:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e35 Minute Development time\u003c\/li\u003e\n\u003cli\u003e12.5 volume will give 1-1.5 levels of lift\u003c\/li\u003e\n\u003cli\u003eIdeal to refresh previously coloured lengths and ends with no need to add water to the mixture\u003c\/li\u003e\n\u003cli\u003e20 volume will give 2 levels of lift and is used for White hair coverage rules.\u003c\/li\u003e\n\u003cli\u003eDarkening natural hair and colouring on the same level\u003c\/li\u003e\n\u003cli\u003e30 volume will give 3 levels of lift\u003c\/li\u003e\n\u003cli\u003eWhite Hair Coverage: to cover between 0-50% of white hair, use your target shade alone 1tube (60ml) with 90ml 20 volume [OTT] Odour Trapping Technology oxydant.\u003cbr\u003eTo cover 50-100% white hair, mix ½ (30ml) Target Shade with ½ (30ml) Natural Base Shade and 90ml [OTT] Odour Trapping Technology Oxydant for cool reflects.\u003c\/li\u003e\n\u003cli\u003eFor warm reflects, mix ½(30ml) target shade with ½(30ml) golden basic shade, with 90ml 20 volume [OTT] Odour Trapping Technology cream oxydant.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eInstrumental Test Vs Previous Majirel  \u003c\/p\u003e\n\u003cp\u003e** Instrumental Test.\u003c\/p\u003e","brand":"LOREAL","offers":[{"title":"Default Title","offer_id":63373254623562,"sku":"ing1787962922506","price":8.44,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/majirel-60ml---fundamental-7_1.jpg?v=1787962930"},{"product_id":"majirel-60ml-iridescent-821","title":"Majirel 60ml - Iridescent 8.21","description":"\u003cp class=\"MsoNormal\"\u003eNew Majirel by L’Oréal Professionnel offers faster, smoother mixing \u0026amp; easier application* with up to 2x less ammonia odour* due to its odour trapping technology.\u003cbr\u003e\u003cbr\u003eA must-have permanent hair colour with up to 100% white hair coverage* and reliable results.\u003cbr\u003e\u003cbr\u003eThis iconic Créme de Beaute delivers even rich colour from root to tip with a caring complex for up to 3x softer hair**.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eMajirel is perfectly paired with Odour Trapping Technology Oxydant, for up to 2x less ammonia odour*. Provides true-to-tone, long lasting colour across a wide assortment of shades. Download shade chart here.\u003c\/p\u003e\n\u003cul style=\"margin-top: 0cm;\" type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 2x less ammonia odour*\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eFaster, smoother mixing \u0026amp; easier application**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 3x softer hair**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eEven rich colour from root to tip\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 100% white hair coverage**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eVegan Formula***\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eMixing Ratio\u003c\/b\u003e\u003cbr\u003eMajirel should be mixed in a 1-1:5 ratio.\u003cbr\u003e1 (60ml) tube to 90ml [OTT] Odour Trapping Technology Oxydant.\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e[OTT] Odour Trapping Technology Oxydant is the perfect pairing for Majirel and they should always be used together to ensure the full benefits including softness, mixing, reduced smell and to aid ease of application.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eOdour Trapping Technology enrobes the ammonia allowing it to work within the colour but to not evaporate meaning reduced smell making it a more sensorial experience for hairdresser and client.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eHow To Use:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e35 Minute Development time\u003c\/li\u003e\n\u003cli\u003e12.5 volume will give 1-1.5 levels of lift\u003c\/li\u003e\n\u003cli\u003eIdeal to refresh previously coloured lengths and ends with no need to add water to the mixture\u003c\/li\u003e\n\u003cli\u003e20 volume will give 2 levels of lift and is used for White hair coverage rules.\u003c\/li\u003e\n\u003cli\u003eDarkening natural hair and colouring on the same level\u003c\/li\u003e\n\u003cli\u003e30 volume will give 3 levels of lift\u003c\/li\u003e\n\u003cli\u003eWhite Hair Coverage: to cover between 0-50% of white hair, use your target shade alone 1tube (60ml) with 90ml 20 volume [OTT] Odour Trapping Technology oxydant.\u003cbr\u003eTo cover 50-100% white hair, mix ½ (30ml) Target Shade with ½ (30ml) Natural Base Shade and 90ml [OTT] Odour Trapping Technology Oxydant for cool reflects.\u003c\/li\u003e\n\u003cli\u003eFor warm reflects, mix ½(30ml) target shade with ½(30ml) golden basic shade, with 90ml 20 volume [OTT] Odour Trapping Technology cream oxydant.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eInstrumental Test Vs Previous Majirel  \u003c\/p\u003e\n\u003cp\u003e** Instrumental Test.\u003c\/p\u003e","brand":"LOREAL","offers":[{"title":"Default Title","offer_id":63373254656330,"sku":"xjq1787962928428","price":9.85,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/majirel-60ml---iridescent-821_1.jpg?v=1787962937"},{"product_id":"majirel-60ml-ash-91","title":"Majirel 60ml - Ash 9.1","description":"\u003cp class=\"MsoNormal\"\u003eNew Majirel by L’Oréal Professionnel offers faster, smoother mixing \u0026amp; easier application* with up to 2x less ammonia odour* due to its odour trapping technology.\u003cbr\u003e\u003cbr\u003eA must-have permanent hair colour with up to 100% white hair coverage* and reliable results.\u003cbr\u003e\u003cbr\u003eThis iconic Créme de Beaute delivers even rich colour from root to tip with a caring complex for up to 3x softer hair**.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eMajirel is perfectly paired with Odour Trapping Technology Oxydant, for up to 2x less ammonia odour*. Provides true-to-tone, long lasting colour across a wide assortment of shades.\u003c\/p\u003e\n\u003cul type=\"disc\" style=\"margin-top: 0cm;\"\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eUp to 2x less ammonia odour*\u003c\/li\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eFaster, smoother mixing \u0026amp; easier application**\u003c\/li\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eUp to 3x softer hair**\u003c\/li\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eEven rich colour from root to tip\u003c\/li\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eUp to 100% white hair coverage**\u003c\/li\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eVegan Formula***\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eMixing Ratio\u003c\/b\u003e\u003cbr\u003eMajirel should be mixed in a 1-1:5 ratio.\u003cbr\u003e1 (60ml) tube to 90ml [OTT] Odour Trapping Technology Oxydant.\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e[OTT] Odour Trapping Technology Oxydant is the perfect pairing for Majirel and they should always be used together to ensure the full benefits including softness, mixing, reduced smell and to aid ease of application.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eOdour Trapping Technology enrobes the ammonia allowing it to work within the colour but to not evaporate meaning reduced smell making it a more sensorial experience for hairdresser and client.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eHow To Use:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e35 Minute Development time\u003c\/li\u003e\n\u003cli\u003e12.5 volume will give 1-1.5 levels of lift\u003c\/li\u003e\n\u003cli\u003eIdeal to refresh previously coloured lengths and ends with no need to add water to the mixture\u003c\/li\u003e\n\u003cli\u003e20 volume will give 2 levels of lift and is used for White hair coverage rules.\u003c\/li\u003e\n\u003cli\u003eDarkening natural hair and colouring on the same level\u003c\/li\u003e\n\u003cli\u003e30 volume will give 3 levels of lift\u003c\/li\u003e\n\u003cli\u003eWhite Hair Coverage: to cover between 0-50% of white hair, use your target shade alone 1tube (60ml) with 90ml 20 volume [OTT] Odour Trapping Technology oxydant.\u003cbr\u003eTo cover 50-100% white hair, mix ½ (30ml) Target Shade with ½ (30ml) Natural Base Shade and 90ml [OTT] Odour Trapping Technology Oxydant for cool reflects.\u003c\/li\u003e\n\u003cli\u003eFor warm reflects, mix ½(30ml) target shade with ½(30ml) golden basic shade, with 90ml 20 volume [OTT] Odour Trapping Technology cream oxydant.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eInstrumental Test Vs Previous Majirel  \u003c\/p\u003e\n\u003cp\u003e** Instrumental Test.\u003c\/p\u003e","brand":"LOREAL","offers":[{"title":"Default Title","offer_id":63373254689098,"sku":"eor1787962906234","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/majirel-60ml---ash-91_1.jpg?v=1787962937"},{"product_id":"holiday-ready-gift-set","title":"Holiday-Ready Gift Set","description":"\u003cp\u003eChristmas stocking filler – tick! The perfect travel set for smooth, shiny, hydrated hair! Ideal for first-time customers with a FREE eco-friendly canvas bag.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eEach product is travel-sized but performance-packed, with the same salon-grade formulas trusted by professionals worldwide.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eWhat’s Inside:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eSmooth \u0026amp; Moisture Shampoo (100ml)\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eCleanses with care—sulphate-free and infused with anti-frizz hydration.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003eSmooth \u0026amp; Moisture Conditioner (100ml)\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eSoftens and smooths without weight, perfect for every destination.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003eNutrition \u0026amp; Repair Mask (100ml)\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eAfter sun, sea, or styling, this mask revives and restores.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003eSilk Coat (35ml)\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eGloss. Glow. Glam. Your frizz-fighting, humidity-shielding hero.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e👜 FREE Eco Travel Bag\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eMinimal, beautiful, reusable. Just like your new haircare ritual.\u003c\/em\u003e\u003c\/p\u003e","brand":"KERATIN REVOLUTION","offers":[{"title":"Default Title","offer_id":63373254721866,"sku":"oie1787962934626","price":21.04,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/holiday-ready-gift-set_1.jpg?v=1787962941"},{"product_id":"majirel-60ml-booster-violet","title":"Majirel 60ml - Booster Violet","description":"\u003cp class=\"MsoNormal\"\u003eNew Majirel by L’Oréal Professionnel offers faster, smoother mixing \u0026amp; easier application* with up to 2x less ammonia odour* due to its odour trapping technology.\u003cbr\u003e\u003cbr\u003eA must-have permanent hair colour with up to 100% white hair coverage* and reliable results.\u003cbr\u003e\u003cbr\u003eThis iconic Créme de Beaute delivers even rich colour from root to tip with a caring complex for up to 3x softer hair**.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eMajirel is perfectly paired with Odour Trapping Technology Oxydant, for up to 2x less ammonia odour*. Provides true-to-tone, long lasting colour across a wide assortment of shades. Download shade chart here.\u003c\/p\u003e\n\u003cul style=\"margin-top: 0cm;\" type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 2x less ammonia odour*\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eFaster, smoother mixing \u0026amp; easier application**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 3x softer hair**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eEven rich colour from root to tip\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 100% white hair coverage**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eVegan Formula***\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eMixing Ratio\u003c\/b\u003e\u003cbr\u003eMajirel should be mixed in a 1-1:5 ratio.\u003cbr\u003e1 (60ml) tube to 90ml [OTT] Odour Trapping Technology Oxydant.\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e[OTT] Odour Trapping Technology Oxydant is the perfect pairing for Majirel and they should always be used together to ensure the full benefits including softness, mixing, reduced smell and to aid ease of application.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eOdour Trapping Technology enrobes the ammonia allowing it to work within the colour but to not evaporate meaning reduced smell making it a more sensorial experience for hairdresser and client.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eHow To Use:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e35 Minute Development time\u003c\/li\u003e\n\u003cli\u003e12.5 volume will give 1-1.5 levels of lift\u003c\/li\u003e\n\u003cli\u003eIdeal to refresh previously coloured lengths and ends with no need to add water to the mixture\u003c\/li\u003e\n\u003cli\u003e20 volume will give 2 levels of lift and is used for White hair coverage rules.\u003c\/li\u003e\n\u003cli\u003eDarkening natural hair and colouring on the same level\u003c\/li\u003e\n\u003cli\u003e30 volume will give 3 levels of lift\u003c\/li\u003e\n\u003cli\u003eWhite Hair Coverage: to cover between 0-50% of white hair, use your target shade alone 1tube (60ml) with 90ml 20 volume [OTT] Odour Trapping Technology oxydant.\u003cbr\u003eTo cover 50-100% white hair, mix ½ (30ml) Target Shade with ½ (30ml) Natural Base Shade and 90ml [OTT] Odour Trapping Technology Oxydant for cool reflects.\u003c\/li\u003e\n\u003cli\u003eFor warm reflects, mix ½(30ml) target shade with ½(30ml) golden basic shade, with 90ml 20 volume [OTT] Odour Trapping Technology cream oxydant.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eInstrumental Test Vs Previous Majirel  \u003c\/p\u003e\n\u003cp\u003e** Instrumental Test.\u003c\/p\u003e","brand":"LOREAL","offers":[{"title":"Default Title","offer_id":63373254754634,"sku":"xvg1787962919336","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/majirel-60ml---booster-violet_1.jpg?v=1787962942"},{"product_id":"majirel-60ml-fundamental-8","title":"Majirel 60ml - Fundamental 8","description":"\u003cp class=\"MsoNormal\"\u003eNew Majirel by L’Oréal Professionnel offers faster, smoother mixing \u0026amp; easier application* with up to 2x less ammonia odour* due to its odour trapping technology.\u003cbr\u003e\u003cbr\u003eA must-have permanent hair colour with up to 100% white hair coverage* and reliable results.\u003cbr\u003e\u003cbr\u003eThis iconic Créme de Beaute delivers even rich colour from root to tip with a caring complex for up to 3x softer hair**.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eMajirel is perfectly paired with Odour Trapping Technology Oxydant, for up to 2x less ammonia odour*. Provides true-to-tone, long lasting colour across a wide assortment of shades. Download shade chart here.\u003c\/p\u003e\n\u003cul style=\"margin-top: 0cm;\" type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 2x less ammonia odour*\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eFaster, smoother mixing \u0026amp; easier application**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 3x softer hair**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eEven rich colour from root to tip\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 100% white hair coverage**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eVegan Formula***\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eMixing Ratio\u003c\/b\u003e\u003cbr\u003eMajirel should be mixed in a 1-1:5 ratio.\u003cbr\u003e1 (60ml) tube to 90ml [OTT] Odour Trapping Technology Oxydant.\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e[OTT] Odour Trapping Technology Oxydant is the perfect pairing for Majirel and they should always be used together to ensure the full benefits including softness, mixing, reduced smell and to aid ease of application.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eOdour Trapping Technology enrobes the ammonia allowing it to work within the colour but to not evaporate meaning reduced smell making it a more sensorial experience for hairdresser and client.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eHow To Use:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e35 Minute Development time\u003c\/li\u003e\n\u003cli\u003e12.5 volume will give 1-1.5 levels of lift\u003c\/li\u003e\n\u003cli\u003eIdeal to refresh previously coloured lengths and ends with no need to add water to the mixture\u003c\/li\u003e\n\u003cli\u003e20 volume will give 2 levels of lift and is used for White hair coverage rules.\u003c\/li\u003e\n\u003cli\u003eDarkening natural hair and colouring on the same level\u003c\/li\u003e\n\u003cli\u003e30 volume will give 3 levels of lift\u003c\/li\u003e\n\u003cli\u003eWhite Hair Coverage: to cover between 0-50% of white hair, use your target shade alone 1tube (60ml) with 90ml 20 volume [OTT] Odour Trapping Technology oxydant.\u003cbr\u003eTo cover 50-100% white hair, mix ½ (30ml) Target Shade with ½ (30ml) Natural Base Shade and 90ml [OTT] Odour Trapping Technology Oxydant for cool reflects.\u003c\/li\u003e\n\u003cli\u003eFor warm reflects, mix ½(30ml) target shade with ½(30ml) golden basic shade, with 90ml 20 volume [OTT] Odour Trapping Technology cream oxydant.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eInstrumental Test Vs Previous Majirel  \u003c\/p\u003e\n\u003cp\u003e** Instrumental Test.\u003c\/p\u003e","brand":"LOREAL","offers":[{"title":"Default Title","offer_id":63373254787402,"sku":"dyw1787962941878","price":9.15,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/majirel-60ml---fundamental-8_1.jpg?v=1787962949"},{"product_id":"majirel-60ml-fundamental-5","title":"Majirel 60ml - Fundamental 5","description":"\u003cp class=\"MsoNormal\"\u003eNew Majirel by L’Oréal Professionnel offers faster, smoother mixing \u0026amp; easier application* with up to 2x less ammonia odour* due to its odour trapping technology.\u003cbr\u003e\u003cbr\u003eA must-have permanent hair colour with up to 100% white hair coverage* and reliable results.\u003cbr\u003e\u003cbr\u003eThis iconic Créme de Beaute delivers even rich colour from root to tip with a caring complex for up to 3x softer hair**.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eMajirel is perfectly paired with Odour Trapping Technology Oxydant, for up to 2x less ammonia odour*. Provides true-to-tone, long lasting colour across a wide assortment of shades. Download shade chart here.\u003c\/p\u003e\n\u003cul style=\"margin-top: 0cm;\" type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 2x less ammonia odour*\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eFaster, smoother mixing \u0026amp; easier application**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 3x softer hair**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eEven rich colour from root to tip\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 100% white hair coverage**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eVegan Formula***\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eMixing Ratio\u003c\/b\u003e\u003cbr\u003eMajirel should be mixed in a 1-1:5 ratio.\u003cbr\u003e1 (60ml) tube to 90ml [OTT] Odour Trapping Technology Oxydant.\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e[OTT] Odour Trapping Technology Oxydant is the perfect pairing for Majirel and they should always be used together to ensure the full benefits including softness, mixing, reduced smell and to aid ease of application.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eOdour Trapping Technology enrobes the ammonia allowing it to work within the colour but to not evaporate meaning reduced smell making it a more sensorial experience for hairdresser and client.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eHow To Use:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e35 Minute Development time\u003c\/li\u003e\n\u003cli\u003e12.5 volume will give 1-1.5 levels of lift\u003c\/li\u003e\n\u003cli\u003eIdeal to refresh previously coloured lengths and ends with no need to add water to the mixture\u003c\/li\u003e\n\u003cli\u003e20 volume will give 2 levels of lift and is used for White hair coverage rules.\u003c\/li\u003e\n\u003cli\u003eDarkening natural hair and colouring on the same level\u003c\/li\u003e\n\u003cli\u003e30 volume will give 3 levels of lift\u003c\/li\u003e\n\u003cli\u003eWhite Hair Coverage: to cover between 0-50% of white hair, use your target shade alone 1tube (60ml) with 90ml 20 volume [OTT] Odour Trapping Technology oxydant.\u003cbr\u003eTo cover 50-100% white hair, mix ½ (30ml) Target Shade with ½ (30ml) Natural Base Shade and 90ml [OTT] Odour Trapping Technology Oxydant for cool reflects.\u003c\/li\u003e\n\u003cli\u003eFor warm reflects, mix ½(30ml) target shade with ½(30ml) golden basic shade, with 90ml 20 volume [OTT] Odour Trapping Technology cream oxydant.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eInstrumental Test Vs Previous Majirel  \u003c\/p\u003e\n\u003cp\u003e** Instrumental Test.\u003c\/p\u003e","brand":"LOREAL","offers":[{"title":"Default Title","offer_id":63373254820170,"sku":"dms1787962942800","price":9.15,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/majirel-60ml---fundamental-5_1.jpg?v=1787962950"},{"product_id":"majirel-60ml-cool-cover-81","title":"Majirel 60ml - Cool Cover 8.1","description":"\u003cp class=\"MsoNormal\"\u003eNew Majirel by L’Oréal Professionnel offers faster, smoother mixing \u0026amp; easier application* with up to 2x less ammonia odour* due to its odour trapping technology.\u003cbr\u003e\u003cbr\u003eA must-have permanent hair colour with up to 100% white hair coverage* and reliable results.\u003cbr\u003e\u003cbr\u003eThis iconic Créme de Beaute delivers even rich colour from root to tip with a caring complex for up to 3x softer hair**.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eMajirel is perfectly paired with Odour Trapping Technology Oxydant, for up to 2x less ammonia odour*. Provides true-to-tone, long lasting colour across a wide assortment of shades. Download shade chart here.\u003c\/p\u003e\n\u003cul style=\"margin-top: 0cm;\" type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 2x less ammonia odour*\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eFaster, smoother mixing \u0026amp; easier application**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 3x softer hair**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eEven rich colour from root to tip\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 100% white hair coverage**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eVegan Formula***\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eMixing Ratio\u003c\/b\u003e\u003cbr\u003eMajirel should be mixed in a 1-1:5 ratio.\u003cbr\u003e1 (60ml) tube to 90ml [OTT] Odour Trapping Technology Oxydant.\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e[OTT] Odour Trapping Technology Oxydant is the perfect pairing for Majirel and they should always be used together to ensure the full benefits including softness, mixing, reduced smell and to aid ease of application.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eOdour Trapping Technology enrobes the ammonia allowing it to work within the colour but to not evaporate meaning reduced smell making it a more sensorial experience for hairdresser and client.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eHow To Use:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e35 Minute Development time\u003c\/li\u003e\n\u003cli\u003e12.5 volume will give 1-1.5 levels of lift\u003c\/li\u003e\n\u003cli\u003eIdeal to refresh previously coloured lengths and ends with no need to add water to the mixture\u003c\/li\u003e\n\u003cli\u003e20 volume will give 2 levels of lift and is used for White hair coverage rules.\u003c\/li\u003e\n\u003cli\u003eDarkening natural hair and colouring on the same level\u003c\/li\u003e\n\u003cli\u003e30 volume will give 3 levels of lift\u003c\/li\u003e\n\u003cli\u003eWhite Hair Coverage: to cover between 0-50% of white hair, use your target shade alone 1tube (60ml) with 90ml 20 volume [OTT] Odour Trapping Technology oxydant.\u003cbr\u003eTo cover 50-100% white hair, mix ½ (30ml) Target Shade with ½ (30ml) Natural Base Shade and 90ml [OTT] Odour Trapping Technology Oxydant for cool reflects.\u003c\/li\u003e\n\u003cli\u003eFor warm reflects, mix ½(30ml) target shade with ½(30ml) golden basic shade, with 90ml 20 volume [OTT] Odour Trapping Technology cream oxydant.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eInstrumental Test Vs Previous Majirel  \u003c\/p\u003e\n\u003cp\u003e** Instrumental Test.\u003c\/p\u003e","brand":"LOREAL","offers":[{"title":"Default Title","offer_id":63373254852938,"sku":"owr1787962944205","price":11.26,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/majirel-60ml---cool-cover-81_1.jpg?v=1787962952"},{"product_id":"majirel-60ml-fundamental-70","title":"Majirel 60ml - Fundamental 7.0","description":"\u003cp class=\"MsoNormal\"\u003eNew Majirel by L’Oréal Professionnel offers faster, smoother mixing \u0026amp; easier application* with up to 2x less ammonia odour* due to its odour trapping technology.\u003cbr\u003e\u003cbr\u003eA must-have permanent hair colour with up to 100% white hair coverage* and reliable results.\u003cbr\u003e\u003cbr\u003eThis iconic Créme de Beaute delivers even rich colour from root to tip with a caring complex for up to 3x softer hair**.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eMajirel is perfectly paired with Odour Trapping Technology Oxydant, for up to 2x less ammonia odour*. Provides true-to-tone, long lasting colour across a wide assortment of shades. Download shade chart here.\u003c\/p\u003e\n\u003cul style=\"margin-top: 0cm;\" type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 2x less ammonia odour*\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eFaster, smoother mixing \u0026amp; easier application**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 3x softer hair**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eEven rich colour from root to tip\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 100% white hair coverage**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eVegan Formula***\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eMixing Ratio\u003c\/b\u003e\u003cbr\u003eMajirel should be mixed in a 1-1:5 ratio.\u003cbr\u003e1 (60ml) tube to 90ml [OTT] Odour Trapping Technology Oxydant.\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e[OTT] Odour Trapping Technology Oxydant is the perfect pairing for Majirel and they should always be used together to ensure the full benefits including softness, mixing, reduced smell and to aid ease of application.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eOdour Trapping Technology enrobes the ammonia allowing it to work within the colour but to not evaporate meaning reduced smell making it a more sensorial experience for hairdresser and client.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eHow To Use:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e35 Minute Development time\u003c\/li\u003e\n\u003cli\u003e12.5 volume will give 1-1.5 levels of lift\u003c\/li\u003e\n\u003cli\u003eIdeal to refresh previously coloured lengths and ends with no need to add water to the mixture\u003c\/li\u003e\n\u003cli\u003e20 volume will give 2 levels of lift and is used for White hair coverage rules.\u003c\/li\u003e\n\u003cli\u003eDarkening natural hair and colouring on the same level\u003c\/li\u003e\n\u003cli\u003e30 volume will give 3 levels of lift\u003c\/li\u003e\n\u003cli\u003eWhite Hair Coverage: to cover between 0-50% of white hair, use your target shade alone 1tube (60ml) with 90ml 20 volume [OTT] Odour Trapping Technology oxydant.\u003cbr\u003eTo cover 50-100% white hair, mix ½ (30ml) Target Shade with ½ (30ml) Natural Base Shade and 90ml [OTT] Odour Trapping Technology Oxydant for cool reflects.\u003c\/li\u003e\n\u003cli\u003eFor warm reflects, mix ½(30ml) target shade with ½(30ml) golden basic shade, with 90ml 20 volume [OTT] Odour Trapping Technology cream oxydant.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eInstrumental Test Vs Previous Majirel  \u003c\/p\u003e\n\u003cp\u003e** Instrumental Test.\u003c\/p\u003e","brand":"LOREAL","offers":[{"title":"Default Title","offer_id":63373254918474,"sku":"ajs1787962946540","price":8.72,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/majirel-60ml---fundamental-70_1.jpg?v=1787962954"},{"product_id":"majirel-60ml-gold-63","title":"Majirel 60ml - Gold 6.3","description":"\u003cp class=\"MsoNormal\"\u003eNew Majirel by L’Oréal Professionnel offers faster, smoother mixing \u0026amp; easier application* with up to 2x less ammonia odour* due to its odour trapping technology.\u003cbr\u003e\u003cbr\u003eA must-have permanent hair colour with up to 100% white hair coverage* and reliable results.\u003cbr\u003e\u003cbr\u003eThis iconic Créme de Beaute delivers even rich colour from root to tip with a caring complex for up to 3x softer hair**.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eMajirel is perfectly paired with Odour Trapping Technology Oxydant, for up to 2x less ammonia odour*. Provides true-to-tone, long lasting colour across a wide assortment of shades.\u003c\/p\u003e\n\u003cul type=\"disc\" style=\"margin-top: 0cm;\"\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eUp to 2x less ammonia odour*\u003c\/li\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eFaster, smoother mixing \u0026amp; easier application**\u003c\/li\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eUp to 3x softer hair**\u003c\/li\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eEven rich colour from root to tip\u003c\/li\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eUp to 100% white hair coverage**\u003c\/li\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eVegan Formula***\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eMixing Ratio\u003c\/b\u003e\u003cbr\u003eMajirel should be mixed in a 1-1:5 ratio.\u003cbr\u003e1 (60ml) tube to 90ml [OTT] Odour Trapping Technology Oxydant.\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e[OTT] Odour Trapping Technology Oxydant is the perfect pairing for Majirel and they should always be used together to ensure the full benefits including softness, mixing, reduced smell and to aid ease of application.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eOdour Trapping Technology enrobes the ammonia allowing it to work within the colour but to not evaporate meaning reduced smell making it a more sensorial experience for hairdresser and client.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eHow To Use:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e35 Minute Development time\u003c\/li\u003e\n\u003cli\u003e12.5 volume will give 1-1.5 levels of lift\u003c\/li\u003e\n\u003cli\u003eIdeal to refresh previously coloured lengths and ends with no need to add water to the mixture\u003c\/li\u003e\n\u003cli\u003e20 volume will give 2 levels of lift and is used for White hair coverage rules.\u003c\/li\u003e\n\u003cli\u003eDarkening natural hair and colouring on the same level\u003c\/li\u003e\n\u003cli\u003e30 volume will give 3 levels of lift\u003c\/li\u003e\n\u003cli\u003eWhite Hair Coverage: to cover between 0-50% of white hair, use your target shade alone 1tube (60ml) with 90ml 20 volume [OTT] Odour Trapping Technology oxydant.\u003cbr\u003eTo cover 50-100% white hair, mix ½ (30ml) Target Shade with ½ (30ml) Natural Base Shade and 90ml [OTT] Odour Trapping Technology Oxydant for cool reflects.\u003c\/li\u003e\n\u003cli\u003eFor warm reflects, mix ½(30ml) target shade with ½(30ml) golden basic shade, with 90ml 20 volume [OTT] Odour Trapping Technology cream oxydant.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eInstrumental Test Vs Previous Majirel  \u003c\/p\u003e\n\u003cp\u003e** Instrumental Test.\u003c\/p\u003e","brand":"LOREAL","offers":[{"title":"Default Title","offer_id":63373254951242,"sku":"dmn1787962949079","price":10.97,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/majirel-60ml---gold-63_1.jpg?v=1787962957"},{"product_id":"majirel-60ml-fundamental-60","title":"Majirel 60ml - Fundamental 6.0","description":"\u003cp class=\"MsoNormal\"\u003eNew Majirel by L’Oréal Professionnel offers faster, smoother mixing \u0026amp; easier application* with up to 2x less ammonia odour* due to its odour trapping technology.\u003cbr\u003e\u003cbr\u003eA must-have permanent hair colour with up to 100% white hair coverage* and reliable results.\u003cbr\u003e\u003cbr\u003eThis iconic Créme de Beaute delivers even rich colour from root to tip with a caring complex for up to 3x softer hair**.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eMajirel is perfectly paired with Odour Trapping Technology Oxydant, for up to 2x less ammonia odour*. Provides true-to-tone, long lasting colour across a wide assortment of shades. Download shade chart here.\u003c\/p\u003e\n\u003cul style=\"margin-top: 0cm;\" type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 2x less ammonia odour*\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eFaster, smoother mixing \u0026amp; easier application**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 3x softer hair**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eEven rich colour from root to tip\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 100% white hair coverage**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eVegan Formula***\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eMixing Ratio\u003c\/b\u003e\u003cbr\u003eMajirel should be mixed in a 1-1:5 ratio.\u003cbr\u003e1 (60ml) tube to 90ml [OTT] Odour Trapping Technology Oxydant.\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e[OTT] Odour Trapping Technology Oxydant is the perfect pairing for Majirel and they should always be used together to ensure the full benefits including softness, mixing, reduced smell and to aid ease of application.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eOdour Trapping Technology enrobes the ammonia allowing it to work within the colour but to not evaporate meaning reduced smell making it a more sensorial experience for hairdresser and client.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eHow To Use:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e35 Minute Development time\u003c\/li\u003e\n\u003cli\u003e12.5 volume will give 1-1.5 levels of lift\u003c\/li\u003e\n\u003cli\u003eIdeal to refresh previously coloured lengths and ends with no need to add water to the mixture\u003c\/li\u003e\n\u003cli\u003e20 volume will give 2 levels of lift and is used for White hair coverage rules.\u003c\/li\u003e\n\u003cli\u003eDarkening natural hair and colouring on the same level\u003c\/li\u003e\n\u003cli\u003e30 volume will give 3 levels of lift\u003c\/li\u003e\n\u003cli\u003eWhite Hair Coverage: to cover between 0-50% of white hair, use your target shade alone 1tube (60ml) with 90ml 20 volume [OTT] Odour Trapping Technology oxydant.\u003cbr\u003eTo cover 50-100% white hair, mix ½ (30ml) Target Shade with ½ (30ml) Natural Base Shade and 90ml [OTT] Odour Trapping Technology Oxydant for cool reflects.\u003c\/li\u003e\n\u003cli\u003eFor warm reflects, mix ½(30ml) target shade with ½(30ml) golden basic shade, with 90ml 20 volume [OTT] Odour Trapping Technology cream oxydant.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eInstrumental Test Vs Previous Majirel  \u003c\/p\u003e\n\u003cp\u003e** Instrumental Test.\u003c\/p\u003e","brand":"LOREAL","offers":[{"title":"Default Title","offer_id":63373254984010,"sku":"zba1787962954074","price":10.69,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/majirel-60ml---fundamental-60_1.jpg?v=1787962962"},{"product_id":"majirel-60ml-mocha-68","title":"Majirel 60ml - Mocha 6.8","description":"\u003cp class=\"MsoNormal\"\u003eNew Majirel by L’Oréal Professionnel offers faster, smoother mixing \u0026amp; easier application* with up to 2x less ammonia odour* due to its odour trapping technology.\u003cbr\u003e\u003cbr\u003eA must-have permanent hair colour with up to 100% white hair coverage* and reliable results.\u003cbr\u003e\u003cbr\u003eThis iconic Créme de Beaute delivers even rich colour from root to tip with a caring complex for up to 3x softer hair**.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eMajirel is perfectly paired with Odour Trapping Technology Oxydant, for up to 2x less ammonia odour*. Provides true-to-tone, long lasting colour across a wide assortment of shades. Download shade chart here.\u003c\/p\u003e\n\u003cul style=\"margin-top: 0cm;\" type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 2x less ammonia odour*\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eFaster, smoother mixing \u0026amp; easier application**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 3x softer hair**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eEven rich colour from root to tip\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 100% white hair coverage**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eVegan Formula***\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eMixing Ratio\u003c\/b\u003e\u003cbr\u003eMajirel should be mixed in a 1-1:5 ratio.\u003cbr\u003e1 (60ml) tube to 90ml [OTT] Odour Trapping Technology Oxydant.\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e[OTT] Odour Trapping Technology Oxydant is the perfect pairing for Majirel and they should always be used together to ensure the full benefits including softness, mixing, reduced smell and to aid ease of application.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eOdour Trapping Technology enrobes the ammonia allowing it to work within the colour but to not evaporate meaning reduced smell making it a more sensorial experience for hairdresser and client.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eHow To Use:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e35 Minute Development time\u003c\/li\u003e\n\u003cli\u003e12.5 volume will give 1-1.5 levels of lift\u003c\/li\u003e\n\u003cli\u003eIdeal to refresh previously coloured lengths and ends with no need to add water to the mixture\u003c\/li\u003e\n\u003cli\u003e20 volume will give 2 levels of lift and is used for White hair coverage rules.\u003c\/li\u003e\n\u003cli\u003eDarkening natural hair and colouring on the same level\u003c\/li\u003e\n\u003cli\u003e30 volume will give 3 levels of lift\u003c\/li\u003e\n\u003cli\u003eWhite Hair Coverage: to cover between 0-50% of white hair, use your target shade alone 1tube (60ml) with 90ml 20 volume [OTT] Odour Trapping Technology oxydant.\u003cbr\u003eTo cover 50-100% white hair, mix ½ (30ml) Target Shade with ½ (30ml) Natural Base Shade and 90ml [OTT] Odour Trapping Technology Oxydant for cool reflects.\u003c\/li\u003e\n\u003cli\u003eFor warm reflects, mix ½(30ml) target shade with ½(30ml) golden basic shade, with 90ml 20 volume [OTT] Odour Trapping Technology cream oxydant.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eInstrumental Test Vs Previous Majirel  \u003c\/p\u003e\n\u003cp\u003e** Instrumental Test.\u003c\/p\u003e","brand":"LOREAL","offers":[{"title":"Default Title","offer_id":63373255016778,"sku":"djg1787962956747","price":10.13,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/majirel-60ml---mocha-68_1.jpg?v=1787962965"},{"product_id":"majirel-60ml-cool-cover-8","title":"Majirel 60ml - Cool Cover 8","description":"\u003cp class=\"MsoNormal\"\u003eNew Majirel by L’Oréal Professionnel offers faster, smoother mixing \u0026amp; easier application* with up to 2x less ammonia odour* due to its odour trapping technology.\u003cbr\u003e\u003cbr\u003eA must-have permanent hair colour with up to 100% white hair coverage* and reliable results.\u003cbr\u003e\u003cbr\u003eThis iconic Créme de Beaute delivers even rich colour from root to tip with a caring complex for up to 3x softer hair**.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eMajirel is perfectly paired with Odour Trapping Technology Oxydant, for up to 2x less ammonia odour*. Provides true-to-tone, long lasting colour across a wide assortment of shades. Download shade chart here.\u003c\/p\u003e\n\u003cul style=\"margin-top: 0cm;\" type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 2x less ammonia odour*\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eFaster, smoother mixing \u0026amp; easier application**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 3x softer hair**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eEven rich colour from root to tip\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 100% white hair coverage**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eVegan Formula***\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eMixing Ratio\u003c\/b\u003e\u003cbr\u003eMajirel should be mixed in a 1-1:5 ratio.\u003cbr\u003e1 (60ml) tube to 90ml [OTT] Odour Trapping Technology Oxydant.\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e[OTT] Odour Trapping Technology Oxydant is the perfect pairing for Majirel and they should always be used together to ensure the full benefits including softness, mixing, reduced smell and to aid ease of application.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eOdour Trapping Technology enrobes the ammonia allowing it to work within the colour but to not evaporate meaning reduced smell making it a more sensorial experience for hairdresser and client.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eHow To Use:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e35 Minute Development time\u003c\/li\u003e\n\u003cli\u003e12.5 volume will give 1-1.5 levels of lift\u003c\/li\u003e\n\u003cli\u003eIdeal to refresh previously coloured lengths and ends with no need to add water to the mixture\u003c\/li\u003e\n\u003cli\u003e20 volume will give 2 levels of lift and is used for White hair coverage rules.\u003c\/li\u003e\n\u003cli\u003eDarkening natural hair and colouring on the same level\u003c\/li\u003e\n\u003cli\u003e30 volume will give 3 levels of lift\u003c\/li\u003e\n\u003cli\u003eWhite Hair Coverage: to cover between 0-50% of white hair, use your target shade alone 1tube (60ml) with 90ml 20 volume [OTT] Odour Trapping Technology oxydant.\u003cbr\u003eTo cover 50-100% white hair, mix ½ (30ml) Target Shade with ½ (30ml) Natural Base Shade and 90ml [OTT] Odour Trapping Technology Oxydant for cool reflects.\u003c\/li\u003e\n\u003cli\u003eFor warm reflects, mix ½(30ml) target shade with ½(30ml) golden basic shade, with 90ml 20 volume [OTT] Odour Trapping Technology cream oxydant.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eInstrumental Test Vs Previous Majirel  \u003c\/p\u003e\n\u003cp\u003e** Instrumental Test.\u003c\/p\u003e","brand":"LOREAL","offers":[{"title":"Default Title","offer_id":63373255049546,"sku":"xwy1787962957055","price":8.44,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/majirel-60ml---cool-cover-8_1.jpg?v=1787962965"},{"product_id":"majirel-60ml-red-666","title":"Majirel 60ml - Red 6.66","description":"\u003cp class=\"MsoNormal\"\u003eNew Majirel by L’Oréal Professionnel offers faster, smoother mixing \u0026amp; easier application* with up to 2x less ammonia odour* due to its odour trapping technology.\u003cbr\u003e\u003cbr\u003eA must-have permanent hair colour with up to 100% white hair coverage* and reliable results.\u003cbr\u003e\u003cbr\u003eThis iconic Créme de Beaute delivers even rich colour from root to tip with a caring complex for up to 3x softer hair**.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eMajirel is perfectly paired with Odour Trapping Technology Oxydant, for up to 2x less ammonia odour*. Provides true-to-tone, long lasting colour across a wide assortment of shades. Download shade chart here.\u003c\/p\u003e\n\u003cul style=\"margin-top: 0cm;\" type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 2x less ammonia odour*\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eFaster, smoother mixing \u0026amp; easier application**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 3x softer hair**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eEven rich colour from root to tip\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 100% white hair coverage**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eVegan Formula***\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eMixing Ratio\u003c\/b\u003e\u003cbr\u003eMajirel should be mixed in a 1-1:5 ratio.\u003cbr\u003e1 (60ml) tube to 90ml [OTT] Odour Trapping Technology Oxydant.\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e[OTT] Odour Trapping Technology Oxydant is the perfect pairing for Majirel and they should always be used together to ensure the full benefits including softness, mixing, reduced smell and to aid ease of application.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eOdour Trapping Technology enrobes the ammonia allowing it to work within the colour but to not evaporate meaning reduced smell making it a more sensorial experience for hairdresser and client.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eHow To Use:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e35 Minute Development time\u003c\/li\u003e\n\u003cli\u003e12.5 volume will give 1-1.5 levels of lift\u003c\/li\u003e\n\u003cli\u003eIdeal to refresh previously coloured lengths and ends with no need to add water to the mixture\u003c\/li\u003e\n\u003cli\u003e20 volume will give 2 levels of lift and is used for White hair coverage rules.\u003c\/li\u003e\n\u003cli\u003eDarkening natural hair and colouring on the same level\u003c\/li\u003e\n\u003cli\u003e30 volume will give 3 levels of lift\u003c\/li\u003e\n\u003cli\u003eWhite Hair Coverage: to cover between 0-50% of white hair, use your target shade alone 1tube (60ml) with 90ml 20 volume [OTT] Odour Trapping Technology oxydant.\u003cbr\u003eTo cover 50-100% white hair, mix ½ (30ml) Target Shade with ½ (30ml) Natural Base Shade and 90ml [OTT] Odour Trapping Technology Oxydant for cool reflects.\u003c\/li\u003e\n\u003cli\u003eFor warm reflects, mix ½(30ml) target shade with ½(30ml) golden basic shade, with 90ml 20 volume [OTT] Odour Trapping Technology cream oxydant.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eInstrumental Test Vs Previous Majirel  \u003c\/p\u003e\n\u003cp\u003e** Instrumental Test.\u003c\/p\u003e","brand":"LOREAL","offers":[{"title":"Default Title","offer_id":63373255082314,"sku":"oty1787962960515","price":10.55,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/majirel-60ml---red-666_1.jpg?v=1787962968"},{"product_id":"majirel-60ml-fundamental-3","title":"Majirel 60ml - Fundamental 3","description":"\u003cp class=\"MsoNormal\"\u003eNew Majirel by L’Oréal Professionnel offers faster, smoother mixing \u0026amp; easier application* with up to 2x less ammonia odour* due to its odour trapping technology.\u003cbr\u003e\u003cbr\u003eA must-have permanent hair colour with up to 100% white hair coverage* and reliable results.\u003cbr\u003e\u003cbr\u003eThis iconic Créme de Beaute delivers even rich colour from root to tip with a caring complex for up to 3x softer hair**.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eMajirel is perfectly paired with Odour Trapping Technology Oxydant, for up to 2x less ammonia odour*. Provides true-to-tone, long lasting colour across a wide assortment of shades. Download shade chart here.\u003c\/p\u003e\n\u003cul style=\"margin-top: 0cm;\" type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 2x less ammonia odour*\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eFaster, smoother mixing \u0026amp; easier application**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 3x softer hair**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eEven rich colour from root to tip\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 100% white hair coverage**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eVegan Formula***\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eMixing Ratio\u003c\/b\u003e\u003cbr\u003eMajirel should be mixed in a 1-1:5 ratio.\u003cbr\u003e1 (60ml) tube to 90ml [OTT] Odour Trapping Technology Oxydant.\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e[OTT] Odour Trapping Technology Oxydant is the perfect pairing for Majirel and they should always be used together to ensure the full benefits including softness, mixing, reduced smell and to aid ease of application.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eOdour Trapping Technology enrobes the ammonia allowing it to work within the colour but to not evaporate meaning reduced smell making it a more sensorial experience for hairdresser and client.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eHow To Use:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e35 Minute Development time\u003c\/li\u003e\n\u003cli\u003e12.5 volume will give 1-1.5 levels of lift\u003c\/li\u003e\n\u003cli\u003eIdeal to refresh previously coloured lengths and ends with no need to add water to the mixture\u003c\/li\u003e\n\u003cli\u003e20 volume will give 2 levels of lift and is used for White hair coverage rules.\u003c\/li\u003e\n\u003cli\u003eDarkening natural hair and colouring on the same level\u003c\/li\u003e\n\u003cli\u003e30 volume will give 3 levels of lift\u003c\/li\u003e\n\u003cli\u003eWhite Hair Coverage: to cover between 0-50% of white hair, use your target shade alone 1tube (60ml) with 90ml 20 volume [OTT] Odour Trapping Technology oxydant.\u003cbr\u003eTo cover 50-100% white hair, mix ½ (30ml) Target Shade with ½ (30ml) Natural Base Shade and 90ml [OTT] Odour Trapping Technology Oxydant for cool reflects.\u003c\/li\u003e\n\u003cli\u003eFor warm reflects, mix ½(30ml) target shade with ½(30ml) golden basic shade, with 90ml 20 volume [OTT] Odour Trapping Technology cream oxydant.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eInstrumental Test Vs Previous Majirel  \u003c\/p\u003e\n\u003cp\u003e** Instrumental Test.\u003c\/p\u003e","brand":"LOREAL","offers":[{"title":"Default Title","offer_id":63373255115082,"sku":"jtm1787962960689","price":8.58,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/majirel-60ml---fundamental-3_1.jpg?v=1787962969"},{"product_id":"majirel-60ml-fundamental-40","title":"Majirel 60ml - Fundamental 4.0","description":"\u003cp class=\"MsoNormal\"\u003eNew Majirel by L’Oréal Professionnel offers faster, smoother mixing \u0026amp; easier application* with up to 2x less ammonia odour* due to its odour trapping technology.\u003cbr\u003e\u003cbr\u003eA must-have permanent hair colour with up to 100% white hair coverage* and reliable results.\u003cbr\u003e\u003cbr\u003eThis iconic Créme de Beaute delivers even rich colour from root to tip with a caring complex for up to 3x softer hair**.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eMajirel is perfectly paired with Odour Trapping Technology Oxydant, for up to 2x less ammonia odour*. Provides true-to-tone, long lasting colour across a wide assortment of shades. Download shade chart here.\u003c\/p\u003e\n\u003cul style=\"margin-top: 0cm;\" type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 2x less ammonia odour*\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eFaster, smoother mixing \u0026amp; easier application**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 3x softer hair**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eEven rich colour from root to tip\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 100% white hair coverage**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eVegan Formula***\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eMixing Ratio\u003c\/b\u003e\u003cbr\u003eMajirel should be mixed in a 1-1:5 ratio.\u003cbr\u003e1 (60ml) tube to 90ml [OTT] Odour Trapping Technology Oxydant.\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e[OTT] Odour Trapping Technology Oxydant is the perfect pairing for Majirel and they should always be used together to ensure the full benefits including softness, mixing, reduced smell and to aid ease of application.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eOdour Trapping Technology enrobes the ammonia allowing it to work within the colour but to not evaporate meaning reduced smell making it a more sensorial experience for hairdresser and client.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eHow To Use:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e35 Minute Development time\u003c\/li\u003e\n\u003cli\u003e12.5 volume will give 1-1.5 levels of lift\u003c\/li\u003e\n\u003cli\u003eIdeal to refresh previously coloured lengths and ends with no need to add water to the mixture\u003c\/li\u003e\n\u003cli\u003e20 volume will give 2 levels of lift and is used for White hair coverage rules.\u003c\/li\u003e\n\u003cli\u003eDarkening natural hair and colouring on the same level\u003c\/li\u003e\n\u003cli\u003e30 volume will give 3 levels of lift\u003c\/li\u003e\n\u003cli\u003eWhite Hair Coverage: to cover between 0-50% of white hair, use your target shade alone 1tube (60ml) with 90ml 20 volume [OTT] Odour Trapping Technology oxydant.\u003cbr\u003eTo cover 50-100% white hair, mix ½ (30ml) Target Shade with ½ (30ml) Natural Base Shade and 90ml [OTT] Odour Trapping Technology Oxydant for cool reflects.\u003c\/li\u003e\n\u003cli\u003eFor warm reflects, mix ½(30ml) target shade with ½(30ml) golden basic shade, with 90ml 20 volume [OTT] Odour Trapping Technology cream oxydant.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eInstrumental Test Vs Previous Majirel  \u003c\/p\u003e\n\u003cp\u003e** Instrumental Test.\u003c\/p\u003e","brand":"LOREAL","offers":[{"title":"Default Title","offer_id":63373255147850,"sku":"pdy1787962961973","price":9.43,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/majirel-60ml---fundamental-40_1.jpg?v=1787962969"},{"product_id":"majirel-60ml-fundamental-50","title":"Majirel 60ml - Fundamental 5.0","description":"\u003cp class=\"MsoNormal\"\u003eNew Majirel by L’Oréal Professionnel offers faster, smoother mixing \u0026amp; easier application* with up to 2x less ammonia odour* due to its odour trapping technology.\u003cbr\u003e\u003cbr\u003eA must-have permanent hair colour with up to 100% white hair coverage* and reliable results.\u003cbr\u003e\u003cbr\u003eThis iconic Créme de Beaute delivers even rich colour from root to tip with a caring complex for up to 3x softer hair**.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eMajirel is perfectly paired with Odour Trapping Technology Oxydant, for up to 2x less ammonia odour*. Provides true-to-tone, long lasting colour across a wide assortment of shades. Download shade chart here.\u003c\/p\u003e\n\u003cul style=\"margin-top: 0cm;\" type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 2x less ammonia odour*\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eFaster, smoother mixing \u0026amp; easier application**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 3x softer hair**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eEven rich colour from root to tip\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 100% white hair coverage**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eVegan Formula***\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eMixing Ratio\u003c\/b\u003e\u003cbr\u003eMajirel should be mixed in a 1-1:5 ratio.\u003cbr\u003e1 (60ml) tube to 90ml [OTT] Odour Trapping Technology Oxydant.\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e[OTT] Odour Trapping Technology Oxydant is the perfect pairing for Majirel and they should always be used together to ensure the full benefits including softness, mixing, reduced smell and to aid ease of application.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eOdour Trapping Technology enrobes the ammonia allowing it to work within the colour but to not evaporate meaning reduced smell making it a more sensorial experience for hairdresser and client.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eHow To Use:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e35 Minute Development time\u003c\/li\u003e\n\u003cli\u003e12.5 volume will give 1-1.5 levels of lift\u003c\/li\u003e\n\u003cli\u003eIdeal to refresh previously coloured lengths and ends with no need to add water to the mixture\u003c\/li\u003e\n\u003cli\u003e20 volume will give 2 levels of lift and is used for White hair coverage rules.\u003c\/li\u003e\n\u003cli\u003eDarkening natural hair and colouring on the same level\u003c\/li\u003e\n\u003cli\u003e30 volume will give 3 levels of lift\u003c\/li\u003e\n\u003cli\u003eWhite Hair Coverage: to cover between 0-50% of white hair, use your target shade alone 1tube (60ml) with 90ml 20 volume [OTT] Odour Trapping Technology oxydant.\u003cbr\u003eTo cover 50-100% white hair, mix ½ (30ml) Target Shade with ½ (30ml) Natural Base Shade and 90ml [OTT] Odour Trapping Technology Oxydant for cool reflects.\u003c\/li\u003e\n\u003cli\u003eFor warm reflects, mix ½(30ml) target shade with ½(30ml) golden basic shade, with 90ml 20 volume [OTT] Odour Trapping Technology cream oxydant.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eInstrumental Test Vs Previous Majirel  \u003c\/p\u003e\n\u003cp\u003e** Instrumental Test.\u003c\/p\u003e","brand":"LOREAL","offers":[{"title":"Default Title","offer_id":63373255213386,"sku":"agy1787962966450","price":10.13,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/majirel-60ml---fundamental-50_1.jpg?v=1787962974"},{"product_id":"majirel-60ml-gold-53","title":"Majirel 60ml - Gold 5.3","description":"\u003cp class=\"MsoNormal\"\u003eNew Majirel by L’Oréal Professionnel offers faster, smoother mixing \u0026amp; easier application* with up to 2x less ammonia odour* due to its odour trapping technology.\u003cbr\u003e\u003cbr\u003eA must-have permanent hair colour with up to 100% white hair coverage* and reliable results.\u003cbr\u003e\u003cbr\u003eThis iconic Créme de Beaute delivers even rich colour from root to tip with a caring complex for up to 3x softer hair**.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eMajirel is perfectly paired with Odour Trapping Technology Oxydant, for up to 2x less ammonia odour*. Provides true-to-tone, long lasting colour across a wide assortment of shades. Download shade chart here.\u003c\/p\u003e\n\u003cul style=\"margin-top: 0cm;\" type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 2x less ammonia odour*\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eFaster, smoother mixing \u0026amp; easier application**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 3x softer hair**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eEven rich colour from root to tip\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 100% white hair coverage**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eVegan Formula***\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eMixing Ratio\u003c\/b\u003e\u003cbr\u003eMajirel should be mixed in a 1-1:5 ratio.\u003cbr\u003e1 (60ml) tube to 90ml [OTT] Odour Trapping Technology Oxydant.\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e[OTT] Odour Trapping Technology Oxydant is the perfect pairing for Majirel and they should always be used together to ensure the full benefits including softness, mixing, reduced smell and to aid ease of application.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eOdour Trapping Technology enrobes the ammonia allowing it to work within the colour but to not evaporate meaning reduced smell making it a more sensorial experience for hairdresser and client.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eHow To Use:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e35 Minute Development time\u003c\/li\u003e\n\u003cli\u003e12.5 volume will give 1-1.5 levels of lift\u003c\/li\u003e\n\u003cli\u003eIdeal to refresh previously coloured lengths and ends with no need to add water to the mixture\u003c\/li\u003e\n\u003cli\u003e20 volume will give 2 levels of lift and is used for White hair coverage rules.\u003c\/li\u003e\n\u003cli\u003eDarkening natural hair and colouring on the same level\u003c\/li\u003e\n\u003cli\u003e30 volume will give 3 levels of lift\u003c\/li\u003e\n\u003cli\u003eWhite Hair Coverage: to cover between 0-50% of white hair, use your target shade alone 1tube (60ml) with 90ml 20 volume [OTT] Odour Trapping Technology oxydant.\u003cbr\u003eTo cover 50-100% white hair, mix ½ (30ml) Target Shade with ½ (30ml) Natural Base Shade and 90ml [OTT] Odour Trapping Technology Oxydant for cool reflects.\u003c\/li\u003e\n\u003cli\u003eFor warm reflects, mix ½(30ml) target shade with ½(30ml) golden basic shade, with 90ml 20 volume [OTT] Odour Trapping Technology cream oxydant.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eInstrumental Test Vs Previous Majirel  \u003c\/p\u003e\n\u003cp\u003e** Instrumental Test.\u003c\/p\u003e","brand":"LOREAL","offers":[{"title":"Default Title","offer_id":63373255246154,"sku":"lat1787962968789","price":8.44,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/majirel-60ml---gold-53_1.jpg?v=1787962977"},{"product_id":"majirel-60ml-ash-912","title":"Majirel 60ml - Ash 9.12","description":"\u003cp class=\"MsoNormal\"\u003eNew Majirel by L’Oréal Professionnel offers faster, smoother mixing \u0026amp; easier application* with up to 2x less ammonia odour* due to its odour trapping technology.\u003cbr\u003e\u003cbr\u003eA must-have permanent hair colour with up to 100% white hair coverage* and reliable results.\u003cbr\u003e\u003cbr\u003eThis iconic Créme de Beaute delivers even rich colour from root to tip with a caring complex for up to 3x softer hair**.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eMajirel is perfectly paired with Odour Trapping Technology Oxydant, for up to 2x less ammonia odour*. Provides true-to-tone, long lasting colour across a wide assortment of shades.\u003c\/p\u003e\n\u003cul type=\"disc\" style=\"margin-top: 0cm;\"\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eUp to 2x less ammonia odour*\u003c\/li\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eFaster, smoother mixing \u0026amp; easier application**\u003c\/li\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eUp to 3x softer hair**\u003c\/li\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eEven rich colour from root to tip\u003c\/li\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eUp to 100% white hair coverage**\u003c\/li\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eVegan Formula***\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eMixing Ratio\u003c\/b\u003e\u003cbr\u003eMajirel should be mixed in a 1-1:5 ratio.\u003cbr\u003e1 (60ml) tube to 90ml [OTT] Odour Trapping Technology Oxydant.\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e[OTT] Odour Trapping Technology Oxydant is the perfect pairing for Majirel and they should always be used together to ensure the full benefits including softness, mixing, reduced smell and to aid ease of application.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eOdour Trapping Technology enrobes the ammonia allowing it to work within the colour but to not evaporate meaning reduced smell making it a more sensorial experience for hairdresser and client.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eHow To Use:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e35 Minute Development time\u003c\/li\u003e\n\u003cli\u003e12.5 volume will give 1-1.5 levels of lift\u003c\/li\u003e\n\u003cli\u003eIdeal to refresh previously coloured lengths and ends with no need to add water to the mixture\u003c\/li\u003e\n\u003cli\u003e20 volume will give 2 levels of lift and is used for White hair coverage rules.\u003c\/li\u003e\n\u003cli\u003eDarkening natural hair and colouring on the same level\u003c\/li\u003e\n\u003cli\u003e30 volume will give 3 levels of lift\u003c\/li\u003e\n\u003cli\u003eWhite Hair Coverage: to cover between 0-50% of white hair, use your target shade alone 1tube (60ml) with 90ml 20 volume [OTT] Odour Trapping Technology oxydant.\u003cbr\u003eTo cover 50-100% white hair, mix ½ (30ml) Target Shade with ½ (30ml) Natural Base Shade and 90ml [OTT] Odour Trapping Technology Oxydant for cool reflects.\u003c\/li\u003e\n\u003cli\u003eFor warm reflects, mix ½(30ml) target shade with ½(30ml) golden basic shade, with 90ml 20 volume [OTT] Odour Trapping Technology cream oxydant.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eInstrumental Test Vs Previous Majirel  \u003c\/p\u003e\n\u003cp\u003e** Instrumental Test.\u003c\/p\u003e","brand":"LOREAL","offers":[{"title":"Default Title","offer_id":63373255278922,"sku":"qcq1787962972733","price":10.41,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/majirel-60ml---ash-912_1.jpg?v=1787962980"},{"product_id":"majirel-60ml-gold-535","title":"Majirel 60ml - Gold 5.35","description":"\u003cp class=\"MsoNormal\"\u003eNew Majirel by L’Oréal Professionnel offers faster, smoother mixing \u0026amp; easier application* with up to 2x less ammonia odour* due to its odour trapping technology.\u003cbr\u003e\u003cbr\u003eA must-have permanent hair colour with up to 100% white hair coverage* and reliable results.\u003cbr\u003e\u003cbr\u003eThis iconic Créme de Beaute delivers even rich colour from root to tip with a caring complex for up to 3x softer hair**.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eMajirel is perfectly paired with Odour Trapping Technology Oxydant, for up to 2x less ammonia odour*. Provides true-to-tone, long lasting colour across a wide assortment of shades. Download shade chart here.\u003c\/p\u003e\n\u003cul style=\"margin-top: 0cm;\" type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 2x less ammonia odour*\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eFaster, smoother mixing \u0026amp; easier application**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 3x softer hair**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eEven rich colour from root to tip\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 100% white hair coverage**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eVegan Formula***\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eMixing Ratio\u003c\/b\u003e\u003cbr\u003eMajirel should be mixed in a 1-1:5 ratio.\u003cbr\u003e1 (60ml) tube to 90ml [OTT] Odour Trapping Technology Oxydant.\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e[OTT] Odour Trapping Technology Oxydant is the perfect pairing for Majirel and they should always be used together to ensure the full benefits including softness, mixing, reduced smell and to aid ease of application.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eOdour Trapping Technology enrobes the ammonia allowing it to work within the colour but to not evaporate meaning reduced smell making it a more sensorial experience for hairdresser and client.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eHow To Use:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e35 Minute Development time\u003c\/li\u003e\n\u003cli\u003e12.5 volume will give 1-1.5 levels of lift\u003c\/li\u003e\n\u003cli\u003eIdeal to refresh previously coloured lengths and ends with no need to add water to the mixture\u003c\/li\u003e\n\u003cli\u003e20 volume will give 2 levels of lift and is used for White hair coverage rules.\u003c\/li\u003e\n\u003cli\u003eDarkening natural hair and colouring on the same level\u003c\/li\u003e\n\u003cli\u003e30 volume will give 3 levels of lift\u003c\/li\u003e\n\u003cli\u003eWhite Hair Coverage: to cover between 0-50% of white hair, use your target shade alone 1tube (60ml) with 90ml 20 volume [OTT] Odour Trapping Technology oxydant.\u003cbr\u003eTo cover 50-100% white hair, mix ½ (30ml) Target Shade with ½ (30ml) Natural Base Shade and 90ml [OTT] Odour Trapping Technology Oxydant for cool reflects.\u003c\/li\u003e\n\u003cli\u003eFor warm reflects, mix ½(30ml) target shade with ½(30ml) golden basic shade, with 90ml 20 volume [OTT] Odour Trapping Technology cream oxydant.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eInstrumental Test Vs Previous Majirel  \u003c\/p\u003e\n\u003cp\u003e** Instrumental Test.\u003c\/p\u003e","brand":"LOREAL","offers":[{"title":"Default Title","offer_id":63373255311690,"sku":"uuw1787962975081","price":9.85,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/majirel-60ml---gold-535_1.jpg?v=1787962983"},{"product_id":"majirel-60ml-gold-903","title":"Majirel 60ml - Gold 9.03","description":"\u003cp class=\"MsoNormal\"\u003eNew Majirel by L’Oréal Professionnel offers faster, smoother mixing \u0026amp; easier application* with up to 2x less ammonia odour* due to its odour trapping technology.\u003cbr\u003e\u003cbr\u003eA must-have permanent hair colour with up to 100% white hair coverage* and reliable results.\u003cbr\u003e\u003cbr\u003eThis iconic Créme de Beaute delivers even rich colour from root to tip with a caring complex for up to 3x softer hair**.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eMajirel is perfectly paired with Odour Trapping Technology Oxydant, for up to 2x less ammonia odour*. Provides true-to-tone, long lasting colour across a wide assortment of shades. Download shade chart here.\u003c\/p\u003e\n\u003cul style=\"margin-top: 0cm;\" type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 2x less ammonia odour*\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eFaster, smoother mixing \u0026amp; easier application**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 3x softer hair**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eEven rich colour from root to tip\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 100% white hair coverage**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eVegan Formula***\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eMixing Ratio\u003c\/b\u003e\u003cbr\u003eMajirel should be mixed in a 1-1:5 ratio.\u003cbr\u003e1 (60ml) tube to 90ml [OTT] Odour Trapping Technology Oxydant.\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e[OTT] Odour Trapping Technology Oxydant is the perfect pairing for Majirel and they should always be used together to ensure the full benefits including softness, mixing, reduced smell and to aid ease of application.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eOdour Trapping Technology enrobes the ammonia allowing it to work within the colour but to not evaporate meaning reduced smell making it a more sensorial experience for hairdresser and client.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eHow To Use:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e35 Minute Development time\u003c\/li\u003e\n\u003cli\u003e12.5 volume will give 1-1.5 levels of lift\u003c\/li\u003e\n\u003cli\u003eIdeal to refresh previously coloured lengths and ends with no need to add water to the mixture\u003c\/li\u003e\n\u003cli\u003e20 volume will give 2 levels of lift and is used for White hair coverage rules.\u003c\/li\u003e\n\u003cli\u003eDarkening natural hair and colouring on the same level\u003c\/li\u003e\n\u003cli\u003e30 volume will give 3 levels of lift\u003c\/li\u003e\n\u003cli\u003eWhite Hair Coverage: to cover between 0-50% of white hair, use your target shade alone 1tube (60ml) with 90ml 20 volume [OTT] Odour Trapping Technology oxydant.\u003cbr\u003eTo cover 50-100% white hair, mix ½ (30ml) Target Shade with ½ (30ml) Natural Base Shade and 90ml [OTT] Odour Trapping Technology Oxydant for cool reflects.\u003c\/li\u003e\n\u003cli\u003eFor warm reflects, mix ½(30ml) target shade with ½(30ml) golden basic shade, with 90ml 20 volume [OTT] Odour Trapping Technology cream oxydant.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eInstrumental Test Vs Previous Majirel  \u003c\/p\u003e\n\u003cp\u003e** Instrumental Test.\u003c\/p\u003e","brand":"LOREAL","offers":[{"title":"Default Title","offer_id":63373255344458,"sku":"sfm1787962975751","price":8.72,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/majirel-60ml---gold-903_1.jpg?v=1787962983"},{"product_id":"majirel-60ml-gold-435","title":"Majirel 60ml - Gold 4.35","description":"\u003cp class=\"MsoNormal\"\u003eNew Majirel by L’Oréal Professionnel offers faster, smoother mixing \u0026amp; easier application* with up to 2x less ammonia odour* due to its odour trapping technology.\u003cbr\u003e\u003cbr\u003eA must-have permanent hair colour with up to 100% white hair coverage* and reliable results.\u003cbr\u003e\u003cbr\u003eThis iconic Créme de Beaute delivers even rich colour from root to tip with a caring complex for up to 3x softer hair**.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eMajirel is perfectly paired with Odour Trapping Technology Oxydant, for up to 2x less ammonia odour*. Provides true-to-tone, long lasting colour across a wide assortment of shades. Download shade chart here.\u003c\/p\u003e\n\u003cul style=\"margin-top: 0cm;\" type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 2x less ammonia odour*\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eFaster, smoother mixing \u0026amp; easier application**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 3x softer hair**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eEven rich colour from root to tip\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 100% white hair coverage**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eVegan Formula***\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eMixing Ratio\u003c\/b\u003e\u003cbr\u003eMajirel should be mixed in a 1-1:5 ratio.\u003cbr\u003e1 (60ml) tube to 90ml [OTT] Odour Trapping Technology Oxydant.\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e[OTT] Odour Trapping Technology Oxydant is the perfect pairing for Majirel and they should always be used together to ensure the full benefits including softness, mixing, reduced smell and to aid ease of application.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eOdour Trapping Technology enrobes the ammonia allowing it to work within the colour but to not evaporate meaning reduced smell making it a more sensorial experience for hairdresser and client.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eHow To Use:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e35 Minute Development time\u003c\/li\u003e\n\u003cli\u003e12.5 volume will give 1-1.5 levels of lift\u003c\/li\u003e\n\u003cli\u003eIdeal to refresh previously coloured lengths and ends with no need to add water to the mixture\u003c\/li\u003e\n\u003cli\u003e20 volume will give 2 levels of lift and is used for White hair coverage rules.\u003c\/li\u003e\n\u003cli\u003eDarkening natural hair and colouring on the same level\u003c\/li\u003e\n\u003cli\u003e30 volume will give 3 levels of lift\u003c\/li\u003e\n\u003cli\u003eWhite Hair Coverage: to cover between 0-50% of white hair, use your target shade alone 1tube (60ml) with 90ml 20 volume [OTT] Odour Trapping Technology oxydant.\u003cbr\u003eTo cover 50-100% white hair, mix ½ (30ml) Target Shade with ½ (30ml) Natural Base Shade and 90ml [OTT] Odour Trapping Technology Oxydant for cool reflects.\u003c\/li\u003e\n\u003cli\u003eFor warm reflects, mix ½(30ml) target shade with ½(30ml) golden basic shade, with 90ml 20 volume [OTT] Odour Trapping Technology cream oxydant.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eInstrumental Test Vs Previous Majirel  \u003c\/p\u003e\n\u003cp\u003e** Instrumental Test.\u003c\/p\u003e","brand":"LOREAL","offers":[{"title":"Default Title","offer_id":63373255377226,"sku":"dqg1787962977206","price":10.69,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/majirel-60ml---gold-435_1.jpg?v=1787962985"},{"product_id":"majirel-60ml-gold-93","title":"Majirel 60ml - Gold 9.3","description":"\u003cp class=\"MsoNormal\"\u003eNew Majirel by L’Oréal Professionnel offers faster, smoother mixing \u0026amp; easier application* with up to 2x less ammonia odour* due to its odour trapping technology.\u003cbr\u003e\u003cbr\u003eA must-have permanent hair colour with up to 100% white hair coverage* and reliable results.\u003cbr\u003e\u003cbr\u003eThis iconic Créme de Beaute delivers even rich colour from root to tip with a caring complex for up to 3x softer hair**.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eMajirel is perfectly paired with Odour Trapping Technology Oxydant, for up to 2x less ammonia odour*. Provides true-to-tone, long lasting colour across a wide assortment of shades. Download shade chart here.\u003c\/p\u003e\n\u003cul style=\"margin-top: 0cm;\" type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 2x less ammonia odour*\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eFaster, smoother mixing \u0026amp; easier application**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 3x softer hair**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eEven rich colour from root to tip\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 100% white hair coverage**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eVegan Formula***\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eMixing Ratio\u003c\/b\u003e\u003cbr\u003eMajirel should be mixed in a 1-1:5 ratio.\u003cbr\u003e1 (60ml) tube to 90ml [OTT] Odour Trapping Technology Oxydant.\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e[OTT] Odour Trapping Technology Oxydant is the perfect pairing for Majirel and they should always be used together to ensure the full benefits including softness, mixing, reduced smell and to aid ease of application.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eOdour Trapping Technology enrobes the ammonia allowing it to work within the colour but to not evaporate meaning reduced smell making it a more sensorial experience for hairdresser and client.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eHow To Use:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e35 Minute Development time\u003c\/li\u003e\n\u003cli\u003e12.5 volume will give 1-1.5 levels of lift\u003c\/li\u003e\n\u003cli\u003eIdeal to refresh previously coloured lengths and ends with no need to add water to the mixture\u003c\/li\u003e\n\u003cli\u003e20 volume will give 2 levels of lift and is used for White hair coverage rules.\u003c\/li\u003e\n\u003cli\u003eDarkening natural hair and colouring on the same level\u003c\/li\u003e\n\u003cli\u003e30 volume will give 3 levels of lift\u003c\/li\u003e\n\u003cli\u003eWhite Hair Coverage: to cover between 0-50% of white hair, use your target shade alone 1tube (60ml) with 90ml 20 volume [OTT] Odour Trapping Technology oxydant.\u003cbr\u003eTo cover 50-100% white hair, mix ½ (30ml) Target Shade with ½ (30ml) Natural Base Shade and 90ml [OTT] Odour Trapping Technology Oxydant for cool reflects.\u003c\/li\u003e\n\u003cli\u003eFor warm reflects, mix ½(30ml) target shade with ½(30ml) golden basic shade, with 90ml 20 volume [OTT] Odour Trapping Technology cream oxydant.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eInstrumental Test Vs Previous Majirel  \u003c\/p\u003e\n\u003cp\u003e** Instrumental Test.\u003c\/p\u003e","brand":"LOREAL","offers":[{"title":"Default Title","offer_id":63373255409994,"sku":"jjz1787962979031","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/majirel-60ml---gold-93_1.jpg?v=1787962986"},{"product_id":"majirel-60ml-gold-83","title":"Majirel 60ml - Gold 8.3","description":"\u003cp class=\"MsoNormal\"\u003eNew Majirel by L’Oréal Professionnel offers faster, smoother mixing \u0026amp; easier application* with up to 2x less ammonia odour* due to its odour trapping technology.\u003cbr\u003e\u003cbr\u003eA must-have permanent hair colour with up to 100% white hair coverage* and reliable results.\u003cbr\u003e\u003cbr\u003eThis iconic Créme de Beaute delivers even rich colour from root to tip with a caring complex for up to 3x softer hair**.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eMajirel is perfectly paired with Odour Trapping Technology Oxydant, for up to 2x less ammonia odour*. Provides true-to-tone, long lasting colour across a wide assortment of shades. Download shade chart here.\u003c\/p\u003e\n\u003cul style=\"margin-top: 0cm;\" type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 2x less ammonia odour*\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eFaster, smoother mixing \u0026amp; easier application**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 3x softer hair**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eEven rich colour from root to tip\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 100% white hair coverage**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eVegan Formula***\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eMixing Ratio\u003c\/b\u003e\u003cbr\u003eMajirel should be mixed in a 1-1:5 ratio.\u003cbr\u003e1 (60ml) tube to 90ml [OTT] Odour Trapping Technology Oxydant.\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e[OTT] Odour Trapping Technology Oxydant is the perfect pairing for Majirel and they should always be used together to ensure the full benefits including softness, mixing, reduced smell and to aid ease of application.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eOdour Trapping Technology enrobes the ammonia allowing it to work within the colour but to not evaporate meaning reduced smell making it a more sensorial experience for hairdresser and client.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eHow To Use:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e35 Minute Development time\u003c\/li\u003e\n\u003cli\u003e12.5 volume will give 1-1.5 levels of lift\u003c\/li\u003e\n\u003cli\u003eIdeal to refresh previously coloured lengths and ends with no need to add water to the mixture\u003c\/li\u003e\n\u003cli\u003e20 volume will give 2 levels of lift and is used for White hair coverage rules.\u003c\/li\u003e\n\u003cli\u003eDarkening natural hair and colouring on the same level\u003c\/li\u003e\n\u003cli\u003e30 volume will give 3 levels of lift\u003c\/li\u003e\n\u003cli\u003eWhite Hair Coverage: to cover between 0-50% of white hair, use your target shade alone 1tube (60ml) with 90ml 20 volume [OTT] Odour Trapping Technology oxydant.\u003cbr\u003eTo cover 50-100% white hair, mix ½ (30ml) Target Shade with ½ (30ml) Natural Base Shade and 90ml [OTT] Odour Trapping Technology Oxydant for cool reflects.\u003c\/li\u003e\n\u003cli\u003eFor warm reflects, mix ½(30ml) target shade with ½(30ml) golden basic shade, with 90ml 20 volume [OTT] Odour Trapping Technology cream oxydant.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eInstrumental Test Vs Previous Majirel  \u003c\/p\u003e\n\u003cp\u003e** Instrumental Test.\u003c\/p\u003e","brand":"LOREAL","offers":[{"title":"Default Title","offer_id":63373255442762,"sku":"rie1787962982237","price":10.27,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/majirel-60ml---gold-83_1.jpg?v=1787962990"},{"product_id":"majirel-60ml-gold-834","title":"Majirel 60ml - Gold 8.34","description":"\u003cp class=\"MsoNormal\"\u003eNew Majirel by L’Oréal Professionnel offers faster, smoother mixing \u0026amp; easier application* with up to 2x less ammonia odour* due to its odour trapping technology.\u003cbr\u003e\u003cbr\u003eA must-have permanent hair colour with up to 100% white hair coverage* and reliable results.\u003cbr\u003e\u003cbr\u003eThis iconic Créme de Beaute delivers even rich colour from root to tip with a caring complex for up to 3x softer hair**.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eMajirel is perfectly paired with Odour Trapping Technology Oxydant, for up to 2x less ammonia odour*. Provides true-to-tone, long lasting colour across a wide assortment of shades. Download shade chart here.\u003c\/p\u003e\n\u003cul type=\"disc\" style=\"margin-top: 0cm;\"\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eUp to 2x less ammonia odour*\u003c\/li\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eFaster, smoother mixing \u0026amp; easier application**\u003c\/li\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eUp to 3x softer hair**\u003c\/li\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eEven rich colour from root to tip\u003c\/li\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eUp to 100% white hair coverage**\u003c\/li\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eVegan Formula***\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eMixing Ratio\u003c\/b\u003e\u003cbr\u003eMajirel should be mixed in a 1-1:5 ratio.\u003cbr\u003e1 (60ml) tube to 90ml [OTT] Odour Trapping Technology Oxydant.\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e[OTT] Odour Trapping Technology Oxydant is the perfect pairing for Majirel and they should always be used together to ensure the full benefits including softness, mixing, reduced smell and to aid ease of application.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eOdour Trapping Technology enrobes the ammonia allowing it to work within the colour but to not evaporate meaning reduced smell making it a more sensorial experience for hairdresser and client.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eHow To Use:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e35 Minute Development time\u003c\/li\u003e\n\u003cli\u003e12.5 volume will give 1-1.5 levels of lift\u003c\/li\u003e\n\u003cli\u003eIdeal to refresh previously coloured lengths and ends with no need to add water to the mixture\u003c\/li\u003e\n\u003cli\u003e20 volume will give 2 levels of lift and is used for White hair coverage rules.\u003c\/li\u003e\n\u003cli\u003eDarkening natural hair and colouring on the same level\u003c\/li\u003e\n\u003cli\u003e30 volume will give 3 levels of lift\u003c\/li\u003e\n\u003cli\u003eWhite Hair Coverage: to cover between 0-50% of white hair, use your target shade alone 1tube (60ml) with 90ml 20 volume [OTT] Odour Trapping Technology oxydant.\u003cbr\u003eTo cover 50-100% white hair, mix ½ (30ml) Target Shade with ½ (30ml) Natural Base Shade and 90ml [OTT] Odour Trapping Technology Oxydant for cool reflects.\u003c\/li\u003e\n\u003cli\u003eFor warm reflects, mix ½(30ml) target shade with ½(30ml) golden basic shade, with 90ml 20 volume [OTT] Odour Trapping Technology cream oxydant.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eInstrumental Test Vs Previous Majirel  \u003c\/p\u003e\n\u003cp\u003e** Instrumental Test.\u003c\/p\u003e","brand":"LOREAL","offers":[{"title":"Default Title","offer_id":63373255475530,"sku":"yof1787962984914","price":9.43,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/majirel-60ml---gold-834_1.jpg?v=1787962992"},{"product_id":"majirel-60ml-ash-81","title":"Majirel 60ml - Ash 8.1","description":"\u003cp class=\"MsoNormal\"\u003eNew Majirel by L’Oréal Professionnel offers faster, smoother mixing \u0026amp; easier application* with up to 2x less ammonia odour* due to its odour trapping technology.\u003cbr\u003e\u003cbr\u003eA must-have permanent hair colour with up to 100% white hair coverage* and reliable results.\u003cbr\u003e\u003cbr\u003eThis iconic Créme de Beaute delivers even rich colour from root to tip with a caring complex for up to 3x softer hair**.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eMajirel is perfectly paired with Odour Trapping Technology Oxydant, for up to 2x less ammonia odour*. Provides true-to-tone, long lasting colour across a wide assortment of shades. Download shade chart here.\u003c\/p\u003e\n\u003cul style=\"margin-top: 0cm;\" type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 2x less ammonia odour*\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eFaster, smoother mixing \u0026amp; easier application**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 3x softer hair**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eEven rich colour from root to tip\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 100% white hair coverage**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eVegan Formula***\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eMixing Ratio\u003c\/b\u003e\u003cbr\u003eMajirel should be mixed in a 1-1:5 ratio.\u003cbr\u003e1 (60ml) tube to 90ml [OTT] Odour Trapping Technology Oxydant.\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e[OTT] Odour Trapping Technology Oxydant is the perfect pairing for Majirel and they should always be used together to ensure the full benefits including softness, mixing, reduced smell and to aid ease of application.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eOdour Trapping Technology enrobes the ammonia allowing it to work within the colour but to not evaporate meaning reduced smell making it a more sensorial experience for hairdresser and client.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eHow To Use:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e35 Minute Development time\u003c\/li\u003e\n\u003cli\u003e12.5 volume will give 1-1.5 levels of lift\u003c\/li\u003e\n\u003cli\u003eIdeal to refresh previously coloured lengths and ends with no need to add water to the mixture\u003c\/li\u003e\n\u003cli\u003e20 volume will give 2 levels of lift and is used for White hair coverage rules.\u003c\/li\u003e\n\u003cli\u003eDarkening natural hair and colouring on the same level\u003c\/li\u003e\n\u003cli\u003e30 volume will give 3 levels of lift\u003c\/li\u003e\n\u003cli\u003eWhite Hair Coverage: to cover between 0-50% of white hair, use your target shade alone 1tube (60ml) with 90ml 20 volume [OTT] Odour Trapping Technology oxydant.\u003cbr\u003eTo cover 50-100% white hair, mix ½ (30ml) Target Shade with ½ (30ml) Natural Base Shade and 90ml [OTT] Odour Trapping Technology Oxydant for cool reflects.\u003c\/li\u003e\n\u003cli\u003eFor warm reflects, mix ½(30ml) target shade with ½(30ml) golden basic shade, with 90ml 20 volume [OTT] Odour Trapping Technology cream oxydant.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eInstrumental Test Vs Previous Majirel  \u003c\/p\u003e\n\u003cp\u003e** Instrumental Test.\u003c\/p\u003e","brand":"LOREAL","offers":[{"title":"Default Title","offer_id":63373255508298,"sku":"rer1787962986779","price":8.72,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/majirel-60ml---ash-81_1.jpg?v=1787962994"},{"product_id":"majirel-60ml-fundamental-10","title":"Majirel 60ml - Fundamental 10","description":"\u003cp class=\"MsoNormal\"\u003eNew Majirel by L’Oréal Professionnel offers faster, smoother mixing \u0026amp; easier application* with up to 2x less ammonia odour* due to its odour trapping technology.\u003cbr\u003e\u003cbr\u003eA must-have permanent hair colour with up to 100% white hair coverage* and reliable results.\u003cbr\u003e\u003cbr\u003eThis iconic Créme de Beaute delivers even rich colour from root to tip with a caring complex for up to 3x softer hair**.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eMajirel is perfectly paired with Odour Trapping Technology Oxydant, for up to 2x less ammonia odour*. Provides true-to-tone, long lasting colour across a wide assortment of shades. Download shade chart here.\u003c\/p\u003e\n\u003cul style=\"margin-top: 0cm;\" type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 2x less ammonia odour*\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eFaster, smoother mixing \u0026amp; easier application**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 3x softer hair**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eEven rich colour from root to tip\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 100% white hair coverage**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eVegan Formula***\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eMixing Ratio\u003c\/b\u003e\u003cbr\u003eMajirel should be mixed in a 1-1:5 ratio.\u003cbr\u003e1 (60ml) tube to 90ml [OTT] Odour Trapping Technology Oxydant.\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e[OTT] Odour Trapping Technology Oxydant is the perfect pairing for Majirel and they should always be used together to ensure the full benefits including softness, mixing, reduced smell and to aid ease of application.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eOdour Trapping Technology enrobes the ammonia allowing it to work within the colour but to not evaporate meaning reduced smell making it a more sensorial experience for hairdresser and client.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eHow To Use:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e35 Minute Development time\u003c\/li\u003e\n\u003cli\u003e12.5 volume will give 1-1.5 levels of lift\u003c\/li\u003e\n\u003cli\u003eIdeal to refresh previously coloured lengths and ends with no need to add water to the mixture\u003c\/li\u003e\n\u003cli\u003e20 volume will give 2 levels of lift and is used for White hair coverage rules.\u003c\/li\u003e\n\u003cli\u003eDarkening natural hair and colouring on the same level\u003c\/li\u003e\n\u003cli\u003e30 volume will give 3 levels of lift\u003c\/li\u003e\n\u003cli\u003eWhite Hair Coverage: to cover between 0-50% of white hair, use your target shade alone 1tube (60ml) with 90ml 20 volume [OTT] Odour Trapping Technology oxydant.\u003cbr\u003eTo cover 50-100% white hair, mix ½ (30ml) Target Shade with ½ (30ml) Natural Base Shade and 90ml [OTT] Odour Trapping Technology Oxydant for cool reflects.\u003c\/li\u003e\n\u003cli\u003eFor warm reflects, mix ½(30ml) target shade with ½(30ml) golden basic shade, with 90ml 20 volume [OTT] Odour Trapping Technology cream oxydant.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eInstrumental Test Vs Previous Majirel  \u003c\/p\u003e\n\u003cp\u003e** Instrumental Test.\u003c\/p\u003e","brand":"LOREAL","offers":[{"title":"Default Title","offer_id":63373255541066,"sku":"otu1787962988671","price":8.44,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/majirel-60ml---fundamental-10_1.jpg?v=1787962996"},{"product_id":"majirel-60ml-mocha-58","title":"Majirel 60ml - Mocha 5.8","description":"\u003cp class=\"MsoNormal\"\u003eNew Majirel by L’Oréal Professionnel offers faster, smoother mixing \u0026amp; easier application* with up to 2x less ammonia odour* due to its odour trapping technology.\u003cbr\u003e\u003cbr\u003eA must-have permanent hair colour with up to 100% white hair coverage* and reliable results.\u003cbr\u003e\u003cbr\u003eThis iconic Créme de Beaute delivers even rich colour from root to tip with a caring complex for up to 3x softer hair**.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eMajirel is perfectly paired with Odour Trapping Technology Oxydant, for up to 2x less ammonia odour*. Provides true-to-tone, long lasting colour across a wide assortment of shades. Download shade chart here.\u003c\/p\u003e\n\u003cul style=\"margin-top: 0cm;\" type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 2x less ammonia odour*\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eFaster, smoother mixing \u0026amp; easier application**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 3x softer hair**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eEven rich colour from root to tip\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 100% white hair coverage**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eVegan Formula***\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eMixing Ratio\u003c\/b\u003e\u003cbr\u003eMajirel should be mixed in a 1-1:5 ratio.\u003cbr\u003e1 (60ml) tube to 90ml [OTT] Odour Trapping Technology Oxydant.\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e[OTT] Odour Trapping Technology Oxydant is the perfect pairing for Majirel and they should always be used together to ensure the full benefits including softness, mixing, reduced smell and to aid ease of application.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eOdour Trapping Technology enrobes the ammonia allowing it to work within the colour but to not evaporate meaning reduced smell making it a more sensorial experience for hairdresser and client.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eHow To Use:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e35 Minute Development time\u003c\/li\u003e\n\u003cli\u003e12.5 volume will give 1-1.5 levels of lift\u003c\/li\u003e\n\u003cli\u003eIdeal to refresh previously coloured lengths and ends with no need to add water to the mixture\u003c\/li\u003e\n\u003cli\u003e20 volume will give 2 levels of lift and is used for White hair coverage rules.\u003c\/li\u003e\n\u003cli\u003eDarkening natural hair and colouring on the same level\u003c\/li\u003e\n\u003cli\u003e30 volume will give 3 levels of lift\u003c\/li\u003e\n\u003cli\u003eWhite Hair Coverage: to cover between 0-50% of white hair, use your target shade alone 1tube (60ml) with 90ml 20 volume [OTT] Odour Trapping Technology oxydant.\u003cbr\u003eTo cover 50-100% white hair, mix ½ (30ml) Target Shade with ½ (30ml) Natural Base Shade and 90ml [OTT] Odour Trapping Technology Oxydant for cool reflects.\u003c\/li\u003e\n\u003cli\u003eFor warm reflects, mix ½(30ml) target shade with ½(30ml) golden basic shade, with 90ml 20 volume [OTT] Odour Trapping Technology cream oxydant.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eInstrumental Test Vs Previous Majirel  \u003c\/p\u003e\n\u003cp\u003e** Instrumental Test.\u003c\/p\u003e","brand":"LOREAL","offers":[{"title":"Default Title","offer_id":63373255573834,"sku":"euo1787962990575","price":9.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/majirel-60ml---mocha-58_1.jpg?v=1787962998"},{"product_id":"majirel-60ml-ash-61","title":"Majirel 60ml - Ash 6.1","description":"\u003cp class=\"MsoNormal\"\u003eNew Majirel by L’Oréal Professionnel offers faster, smoother mixing \u0026amp; easier application* with up to 2x less ammonia odour* due to its odour trapping technology.\u003cbr\u003e\u003cbr\u003eA must-have permanent hair colour with up to 100% white hair coverage* and reliable results.\u003cbr\u003e\u003cbr\u003eThis iconic Créme de Beaute delivers even rich colour from root to tip with a caring complex for up to 3x softer hair**.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eMajirel is perfectly paired with Odour Trapping Technology Oxydant, for up to 2x less ammonia odour*. Provides true-to-tone, long lasting colour across a wide assortment of shades. Download shade chart here.\u003c\/p\u003e\n\u003cul style=\"margin-top: 0cm;\" type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 2x less ammonia odour*\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eFaster, smoother mixing \u0026amp; easier application**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 3x softer hair**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eEven rich colour from root to tip\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 100% white hair coverage**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eVegan Formula***\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eMixing Ratio\u003c\/b\u003e\u003cbr\u003eMajirel should be mixed in a 1-1:5 ratio.\u003cbr\u003e1 (60ml) tube to 90ml [OTT] Odour Trapping Technology Oxydant.\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e[OTT] Odour Trapping Technology Oxydant is the perfect pairing for Majirel and they should always be used together to ensure the full benefits including softness, mixing, reduced smell and to aid ease of application.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eOdour Trapping Technology enrobes the ammonia allowing it to work within the colour but to not evaporate meaning reduced smell making it a more sensorial experience for hairdresser and client.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eHow To Use:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e35 Minute Development time\u003c\/li\u003e\n\u003cli\u003e12.5 volume will give 1-1.5 levels of lift\u003c\/li\u003e\n\u003cli\u003eIdeal to refresh previously coloured lengths and ends with no need to add water to the mixture\u003c\/li\u003e\n\u003cli\u003e20 volume will give 2 levels of lift and is used for White hair coverage rules.\u003c\/li\u003e\n\u003cli\u003eDarkening natural hair and colouring on the same level\u003c\/li\u003e\n\u003cli\u003e30 volume will give 3 levels of lift\u003c\/li\u003e\n\u003cli\u003eWhite Hair Coverage: to cover between 0-50% of white hair, use your target shade alone 1tube (60ml) with 90ml 20 volume [OTT] Odour Trapping Technology oxydant.\u003cbr\u003eTo cover 50-100% white hair, mix ½ (30ml) Target Shade with ½ (30ml) Natural Base Shade and 90ml [OTT] Odour Trapping Technology Oxydant for cool reflects.\u003c\/li\u003e\n\u003cli\u003eFor warm reflects, mix ½(30ml) target shade with ½(30ml) golden basic shade, with 90ml 20 volume [OTT] Odour Trapping Technology cream oxydant.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eInstrumental Test Vs Previous Majirel  \u003c\/p\u003e\n\u003cp\u003e** Instrumental Test.\u003c\/p\u003e","brand":"LOREAL","offers":[{"title":"Default Title","offer_id":63373255606602,"sku":"vca1787962992270","price":9.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/majirel-60ml---ash-61_1.jpg?v=1787963000"},{"product_id":"majirel-60ml-copper-54","title":"Majirel 60ml - Copper 5.4","description":"\u003cp class=\"MsoNormal\"\u003eNew Majirel by L’Oréal Professionnel offers faster, smoother mixing \u0026amp; easier application* with up to 2x less ammonia odour* due to its odour trapping technology.\u003cbr\u003e\u003cbr\u003eA must-have permanent hair colour with up to 100% white hair coverage* and reliable results.\u003cbr\u003e\u003cbr\u003eThis iconic Créme de Beaute delivers even rich colour from root to tip with a caring complex for up to 3x softer hair**.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eMajirel is perfectly paired with Odour Trapping Technology Oxydant, for up to 2x less ammonia odour*. Provides true-to-tone, long lasting colour across a wide assortment of shades. Download shade chart here.\u003c\/p\u003e\n\u003cul style=\"margin-top: 0cm;\" type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 2x less ammonia odour*\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eFaster, smoother mixing \u0026amp; easier application**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 3x softer hair**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eEven rich colour from root to tip\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 100% white hair coverage**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eVegan Formula***\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eMixing Ratio\u003c\/b\u003e\u003cbr\u003eMajirel should be mixed in a 1-1:5 ratio.\u003cbr\u003e1 (60ml) tube to 90ml [OTT] Odour Trapping Technology Oxydant.\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e[OTT] Odour Trapping Technology Oxydant is the perfect pairing for Majirel and they should always be used together to ensure the full benefits including softness, mixing, reduced smell and to aid ease of application.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eOdour Trapping Technology enrobes the ammonia allowing it to work within the colour but to not evaporate meaning reduced smell making it a more sensorial experience for hairdresser and client.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eHow To Use:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e35 Minute Development time\u003c\/li\u003e\n\u003cli\u003e12.5 volume will give 1-1.5 levels of lift\u003c\/li\u003e\n\u003cli\u003eIdeal to refresh previously coloured lengths and ends with no need to add water to the mixture\u003c\/li\u003e\n\u003cli\u003e20 volume will give 2 levels of lift and is used for White hair coverage rules.\u003c\/li\u003e\n\u003cli\u003eDarkening natural hair and colouring on the same level\u003c\/li\u003e\n\u003cli\u003e30 volume will give 3 levels of lift\u003c\/li\u003e\n\u003cli\u003eWhite Hair Coverage: to cover between 0-50% of white hair, use your target shade alone 1tube (60ml) with 90ml 20 volume [OTT] Odour Trapping Technology oxydant.\u003cbr\u003eTo cover 50-100% white hair, mix ½ (30ml) Target Shade with ½ (30ml) Natural Base Shade and 90ml [OTT] Odour Trapping Technology Oxydant for cool reflects.\u003c\/li\u003e\n\u003cli\u003eFor warm reflects, mix ½(30ml) target shade with ½(30ml) golden basic shade, with 90ml 20 volume [OTT] Odour Trapping Technology cream oxydant.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eInstrumental Test Vs Previous Majirel  \u003c\/p\u003e\n\u003cp\u003e** Instrumental Test.\u003c\/p\u003e","brand":"LOREAL","offers":[{"title":"Default Title","offer_id":63373256130890,"sku":"lqi1787962997052","price":10.27,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/majirel-60ml---copper-54_1.jpg?v=1787963004"},{"product_id":"majirel-60ml-ash-71","title":"Majirel 60ml - Ash 7.1","description":"\u003cp class=\"MsoNormal\"\u003eNew Majirel by L’Oréal Professionnel offers faster, smoother mixing \u0026amp; easier application* with up to 2x less ammonia odour* due to its odour trapping technology.\u003cbr\u003e\u003cbr\u003eA must-have permanent hair colour with up to 100% white hair coverage* and reliable results.\u003cbr\u003e\u003cbr\u003eThis iconic Créme de Beaute delivers even rich colour from root to tip with a caring complex for up to 3x softer hair**.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eMajirel is perfectly paired with Odour Trapping Technology Oxydant, for up to 2x less ammonia odour*. Provides true-to-tone, long lasting colour across a wide assortment of shades.\u003c\/p\u003e\n\u003cul type=\"disc\" style=\"margin-top: 0cm;\"\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eUp to 2x less ammonia odour*\u003c\/li\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eFaster, smoother mixing \u0026amp; easier application**\u003c\/li\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eUp to 3x softer hair**\u003c\/li\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eEven rich colour from root to tip\u003c\/li\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eUp to 100% white hair coverage**\u003c\/li\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eVegan Formula***\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eMixing Ratio\u003c\/b\u003e\u003cbr\u003eMajirel should be mixed in a 1-1:5 ratio.\u003cbr\u003e1 (60ml) tube to 90ml [OTT] Odour Trapping Technology Oxydant.\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e[OTT] Odour Trapping Technology Oxydant is the perfect pairing for Majirel and they should always be used together to ensure the full benefits including softness, mixing, reduced smell and to aid ease of application.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eOdour Trapping Technology enrobes the ammonia allowing it to work within the colour but to not evaporate meaning reduced smell making it a more sensorial experience for hairdresser and client.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eHow To Use:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e35 Minute Development time\u003c\/li\u003e\n\u003cli\u003e12.5 volume will give 1-1.5 levels of lift\u003c\/li\u003e\n\u003cli\u003eIdeal to refresh previously coloured lengths and ends with no need to add water to the mixture\u003c\/li\u003e\n\u003cli\u003e20 volume will give 2 levels of lift and is used for White hair coverage rules.\u003c\/li\u003e\n\u003cli\u003eDarkening natural hair and colouring on the same level\u003c\/li\u003e\n\u003cli\u003e30 volume will give 3 levels of lift\u003c\/li\u003e\n\u003cli\u003eWhite Hair Coverage: to cover between 0-50% of white hair, use your target shade alone 1tube (60ml) with 90ml 20 volume [OTT] Odour Trapping Technology oxydant.\u003cbr\u003eTo cover 50-100% white hair, mix ½ (30ml) Target Shade with ½ (30ml) Natural Base Shade and 90ml [OTT] Odour Trapping Technology Oxydant for cool reflects.\u003c\/li\u003e\n\u003cli\u003eFor warm reflects, mix ½(30ml) target shade with ½(30ml) golden basic shade, with 90ml 20 volume [OTT] Odour Trapping Technology cream oxydant.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eInstrumental Test Vs Previous Majirel  \u003c\/p\u003e\n\u003cp\u003e** Instrumental Test.\u003c\/p\u003e","brand":"LOREAL","offers":[{"title":"Default Title","offer_id":63373256163658,"sku":"odb1787963000211","price":8.58,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/majirel-60ml---ash-71_1.jpg?v=1787963007"},{"product_id":"majirel-60ml-copper-843","title":"Majirel 60ml - Copper 8.43","description":"\u003cp class=\"MsoNormal\"\u003eNew Majirel by L’Oréal Professionnel offers faster, smoother mixing \u0026amp; easier application* with up to 2x less ammonia odour* due to its odour trapping technology.\u003cbr\u003e\u003cbr\u003eA must-have permanent hair colour with up to 100% white hair coverage* and reliable results.\u003cbr\u003e\u003cbr\u003eThis iconic Créme de Beaute delivers even rich colour from root to tip with a caring complex for up to 3x softer hair**.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eMajirel is perfectly paired with Odour Trapping Technology Oxydant, for up to 2x less ammonia odour*. Provides true-to-tone, long lasting colour across a wide assortment of shades. Download shade chart here.\u003c\/p\u003e\n\u003cul style=\"margin-top: 0cm;\" type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 2x less ammonia odour*\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eFaster, smoother mixing \u0026amp; easier application**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 3x softer hair**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eEven rich colour from root to tip\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 100% white hair coverage**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eVegan Formula***\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eMixing Ratio\u003c\/b\u003e\u003cbr\u003eMajirel should be mixed in a 1-1:5 ratio.\u003cbr\u003e1 (60ml) tube to 90ml [OTT] Odour Trapping Technology Oxydant.\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e[OTT] Odour Trapping Technology Oxydant is the perfect pairing for Majirel and they should always be used together to ensure the full benefits including softness, mixing, reduced smell and to aid ease of application.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eOdour Trapping Technology enrobes the ammonia allowing it to work within the colour but to not evaporate meaning reduced smell making it a more sensorial experience for hairdresser and client.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eHow To Use:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e35 Minute Development time\u003c\/li\u003e\n\u003cli\u003e12.5 volume will give 1-1.5 levels of lift\u003c\/li\u003e\n\u003cli\u003eIdeal to refresh previously coloured lengths and ends with no need to add water to the mixture\u003c\/li\u003e\n\u003cli\u003e20 volume will give 2 levels of lift and is used for White hair coverage rules.\u003c\/li\u003e\n\u003cli\u003eDarkening natural hair and colouring on the same level\u003c\/li\u003e\n\u003cli\u003e30 volume will give 3 levels of lift\u003c\/li\u003e\n\u003cli\u003eWhite Hair Coverage: to cover between 0-50% of white hair, use your target shade alone 1tube (60ml) with 90ml 20 volume [OTT] Odour Trapping Technology oxydant.\u003cbr\u003eTo cover 50-100% white hair, mix ½ (30ml) Target Shade with ½ (30ml) Natural Base Shade and 90ml [OTT] Odour Trapping Technology Oxydant for cool reflects.\u003c\/li\u003e\n\u003cli\u003eFor warm reflects, mix ½(30ml) target shade with ½(30ml) golden basic shade, with 90ml 20 volume [OTT] Odour Trapping Technology cream oxydant.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eInstrumental Test Vs Previous Majirel  \u003c\/p\u003e\n\u003cp\u003e** Instrumental Test.\u003c\/p\u003e","brand":"LOREAL","offers":[{"title":"Default Title","offer_id":63373256229194,"sku":"ivf1787963004439","price":9.29,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/majirel-60ml---copper-843_1.jpg?v=1787963011"},{"product_id":"majirel-60ml-copper-743","title":"Majirel 60ml - Copper 7.43","description":"\u003cp class=\"MsoNormal\"\u003eNew Majirel by L’Oréal Professionnel offers faster, smoother mixing \u0026amp; easier application* with up to 2x less ammonia odour* due to its odour trapping technology.\u003cbr\u003e\u003cbr\u003eA must-have permanent hair colour with up to 100% white hair coverage* and reliable results.\u003cbr\u003e\u003cbr\u003eThis iconic Créme de Beaute delivers even rich colour from root to tip with a caring complex for up to 3x softer hair**.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eMajirel is perfectly paired with Odour Trapping Technology Oxydant, for up to 2x less ammonia odour*. Provides true-to-tone, long lasting colour across a wide assortment of shades. Download shade chart here.\u003c\/p\u003e\n\u003cul style=\"margin-top: 0cm;\" type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 2x less ammonia odour*\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eFaster, smoother mixing \u0026amp; easier application**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 3x softer hair**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eEven rich colour from root to tip\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 100% white hair coverage**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eVegan Formula***\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eMixing Ratio\u003c\/b\u003e\u003cbr\u003eMajirel should be mixed in a 1-1:5 ratio.\u003cbr\u003e1 (60ml) tube to 90ml [OTT] Odour Trapping Technology Oxydant.\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e[OTT] Odour Trapping Technology Oxydant is the perfect pairing for Majirel and they should always be used together to ensure the full benefits including softness, mixing, reduced smell and to aid ease of application.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eOdour Trapping Technology enrobes the ammonia allowing it to work within the colour but to not evaporate meaning reduced smell making it a more sensorial experience for hairdresser and client.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eHow To Use:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e35 Minute Development time\u003c\/li\u003e\n\u003cli\u003e12.5 volume will give 1-1.5 levels of lift\u003c\/li\u003e\n\u003cli\u003eIdeal to refresh previously coloured lengths and ends with no need to add water to the mixture\u003c\/li\u003e\n\u003cli\u003e20 volume will give 2 levels of lift and is used for White hair coverage rules.\u003c\/li\u003e\n\u003cli\u003eDarkening natural hair and colouring on the same level\u003c\/li\u003e\n\u003cli\u003e30 volume will give 3 levels of lift\u003c\/li\u003e\n\u003cli\u003eWhite Hair Coverage: to cover between 0-50% of white hair, use your target shade alone 1tube (60ml) with 90ml 20 volume [OTT] Odour Trapping Technology oxydant.\u003cbr\u003eTo cover 50-100% white hair, mix ½ (30ml) Target Shade with ½ (30ml) Natural Base Shade and 90ml [OTT] Odour Trapping Technology Oxydant for cool reflects.\u003c\/li\u003e\n\u003cli\u003eFor warm reflects, mix ½(30ml) target shade with ½(30ml) golden basic shade, with 90ml 20 volume [OTT] Odour Trapping Technology cream oxydant.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eInstrumental Test Vs Previous Majirel  \u003c\/p\u003e\n\u003cp\u003e** Instrumental Test.\u003c\/p\u003e","brand":"LOREAL","offers":[{"title":"Default Title","offer_id":63373256261962,"sku":"eyk1787963004872","price":10.69,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/majirel-60ml---copper-743_1.jpg?v=1787963012"},{"product_id":"majirel-60ml-gold-735","title":"Majirel 60ml - Gold 7.35","description":"\u003cp class=\"MsoNormal\"\u003eNew Majirel by L’Oréal Professionnel offers faster, smoother mixing \u0026amp; easier application* with up to 2x less ammonia odour* due to its odour trapping technology.\u003cbr\u003e\u003cbr\u003eA must-have permanent hair colour with up to 100% white hair coverage* and reliable results.\u003cbr\u003e\u003cbr\u003eThis iconic Créme de Beaute delivers even rich colour from root to tip with a caring complex for up to 3x softer hair**.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eMajirel is perfectly paired with Odour Trapping Technology Oxydant, for up to 2x less ammonia odour*. Provides true-to-tone, long lasting colour across a wide assortment of shades.\u003c\/p\u003e\n\u003cul type=\"disc\" style=\"margin-top: 0cm;\"\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eUp to 2x less ammonia odour*\u003c\/li\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eFaster, smoother mixing \u0026amp; easier application**\u003c\/li\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eUp to 3x softer hair**\u003c\/li\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eEven rich colour from root to tip\u003c\/li\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eUp to 100% white hair coverage**\u003c\/li\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eVegan Formula***\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eMixing Ratio\u003c\/b\u003e\u003cbr\u003eMajirel should be mixed in a 1-1:5 ratio.\u003cbr\u003e1 (60ml) tube to 90ml [OTT] Odour Trapping Technology Oxydant.\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e[OTT] Odour Trapping Technology Oxydant is the perfect pairing for Majirel and they should always be used together to ensure the full benefits including softness, mixing, reduced smell and to aid ease of application.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eOdour Trapping Technology enrobes the ammonia allowing it to work within the colour but to not evaporate meaning reduced smell making it a more sensorial experience for hairdresser and client.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eHow To Use:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e35 Minute Development time\u003c\/li\u003e\n\u003cli\u003e12.5 volume will give 1-1.5 levels of lift\u003c\/li\u003e\n\u003cli\u003eIdeal to refresh previously coloured lengths and ends with no need to add water to the mixture\u003c\/li\u003e\n\u003cli\u003e20 volume will give 2 levels of lift and is used for White hair coverage rules.\u003c\/li\u003e\n\u003cli\u003eDarkening natural hair and colouring on the same level\u003c\/li\u003e\n\u003cli\u003e30 volume will give 3 levels of lift\u003c\/li\u003e\n\u003cli\u003eWhite Hair Coverage: to cover between 0-50% of white hair, use your target shade alone 1tube (60ml) with 90ml 20 volume [OTT] Odour Trapping Technology oxydant.\u003cbr\u003eTo cover 50-100% white hair, mix ½ (30ml) Target Shade with ½ (30ml) Natural Base Shade and 90ml [OTT] Odour Trapping Technology Oxydant for cool reflects.\u003c\/li\u003e\n\u003cli\u003eFor warm reflects, mix ½(30ml) target shade with ½(30ml) golden basic shade, with 90ml 20 volume [OTT] Odour Trapping Technology cream oxydant.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eInstrumental Test Vs Previous Majirel  \u003c\/p\u003e\n\u003cp\u003e** Instrumental Test.\u003c\/p\u003e","brand":"LOREAL","offers":[{"title":"Default Title","offer_id":63373256294730,"sku":"rbj1787963008462","price":9.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/majirel-60ml---gold-735_1.jpg?v=1787963016"},{"product_id":"majirel-60ml-ash-811","title":"Majirel 60ml - Ash 8.11","description":"\u003cp class=\"MsoNormal\"\u003eNew Majirel by L’Oréal Professionnel offers faster, smoother mixing \u0026amp; easier application* with up to 2x less ammonia odour* due to its odour trapping technology.\u003cbr\u003e\u003cbr\u003eA must-have permanent hair colour with up to 100% white hair coverage* and reliable results.\u003cbr\u003e\u003cbr\u003eThis iconic Créme de Beaute delivers even rich colour from root to tip with a caring complex for up to 3x softer hair**.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eMajirel is perfectly paired with Odour Trapping Technology Oxydant, for up to 2x less ammonia odour*. Provides true-to-tone, long lasting colour across a wide assortment of shades. Download shade chart here.\u003c\/p\u003e\n\u003cul style=\"margin-top: 0cm;\" type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 2x less ammonia odour*\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eFaster, smoother mixing \u0026amp; easier application**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 3x softer hair**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eEven rich colour from root to tip\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 100% white hair coverage**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eVegan Formula***\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eMixing Ratio\u003c\/b\u003e\u003cbr\u003eMajirel should be mixed in a 1-1:5 ratio.\u003cbr\u003e1 (60ml) tube to 90ml [OTT] Odour Trapping Technology Oxydant.\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e[OTT] Odour Trapping Technology Oxydant is the perfect pairing for Majirel and they should always be used together to ensure the full benefits including softness, mixing, reduced smell and to aid ease of application.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eOdour Trapping Technology enrobes the ammonia allowing it to work within the colour but to not evaporate meaning reduced smell making it a more sensorial experience for hairdresser and client.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eHow To Use:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e35 Minute Development time\u003c\/li\u003e\n\u003cli\u003e12.5 volume will give 1-1.5 levels of lift\u003c\/li\u003e\n\u003cli\u003eIdeal to refresh previously coloured lengths and ends with no need to add water to the mixture\u003c\/li\u003e\n\u003cli\u003e20 volume will give 2 levels of lift and is used for White hair coverage rules.\u003c\/li\u003e\n\u003cli\u003eDarkening natural hair and colouring on the same level\u003c\/li\u003e\n\u003cli\u003e30 volume will give 3 levels of lift\u003c\/li\u003e\n\u003cli\u003eWhite Hair Coverage: to cover between 0-50% of white hair, use your target shade alone 1tube (60ml) with 90ml 20 volume [OTT] Odour Trapping Technology oxydant.\u003cbr\u003eTo cover 50-100% white hair, mix ½ (30ml) Target Shade with ½ (30ml) Natural Base Shade and 90ml [OTT] Odour Trapping Technology Oxydant for cool reflects.\u003c\/li\u003e\n\u003cli\u003eFor warm reflects, mix ½(30ml) target shade with ½(30ml) golden basic shade, with 90ml 20 volume [OTT] Odour Trapping Technology cream oxydant.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eInstrumental Test Vs Previous Majirel  \u003c\/p\u003e\n\u003cp\u003e** Instrumental Test.\u003c\/p\u003e","brand":"LOREAL","offers":[{"title":"Default Title","offer_id":63373256327498,"sku":"wzv1787963012375","price":10.69,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/majirel-60ml---ash-811_1.jpg?v=1787963021"},{"product_id":"majirel-60ml-high-lift-ash","title":"Majirel 60ml - High Lift Ash+","description":"\u003cp class=\"MsoNormal\"\u003eNew Majirel by L’Oréal Professionnel offers faster, smoother mixing \u0026amp; easier application* with up to 2x less ammonia odour* due to its odour trapping technology.\u003cbr\u003e\u003cbr\u003eA must-have permanent hair colour with up to 100% white hair coverage* and reliable results.\u003cbr\u003e\u003cbr\u003eThis iconic Créme de Beaute delivers even rich colour from root to tip with a caring complex for up to 3x softer hair**.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eMajirel is perfectly paired with Odour Trapping Technology Oxydant, for up to 2x less ammonia odour*. Provides true-to-tone, long lasting colour across a wide assortment of shades. Download shade chart here.\u003c\/p\u003e\n\u003cul style=\"margin-top: 0cm;\" type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 2x less ammonia odour*\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eFaster, smoother mixing \u0026amp; easier application**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 3x softer hair**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eEven rich colour from root to tip\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eUp to 100% white hair coverage**\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eVegan Formula***\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eMixing Ratio\u003c\/b\u003e\u003cbr\u003eMajirel should be mixed in a 1-1:5 ratio.\u003cbr\u003e1 (60ml) tube to 90ml [OTT] Odour Trapping Technology Oxydant.\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e[OTT] Odour Trapping Technology Oxydant is the perfect pairing for Majirel and they should always be used together to ensure the full benefits including softness, mixing, reduced smell and to aid ease of application.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eOdour Trapping Technology enrobes the ammonia allowing it to work within the colour but to not evaporate meaning reduced smell making it a more sensorial experience for hairdresser and client.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eHow To Use:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e35 Minute Development time\u003c\/li\u003e\n\u003cli\u003e12.5 volume will give 1-1.5 levels of lift\u003c\/li\u003e\n\u003cli\u003eIdeal to refresh previously coloured lengths and ends with no need to add water to the mixture\u003c\/li\u003e\n\u003cli\u003e20 volume will give 2 levels of lift and is used for White hair coverage rules.\u003c\/li\u003e\n\u003cli\u003eDarkening natural hair and colouring on the same level\u003c\/li\u003e\n\u003cli\u003e30 volume will give 3 levels of lift\u003c\/li\u003e\n\u003cli\u003eWhite Hair Coverage: to cover between 0-50% of white hair, use your target shade alone 1tube (60ml) with 90ml 20 volume [OTT] Odour Trapping Technology oxydant.\u003cbr\u003eTo cover 50-100% white hair, mix ½ (30ml) Target Shade with ½ (30ml) Natural Base Shade and 90ml [OTT] Odour Trapping Technology Oxydant for cool reflects.\u003c\/li\u003e\n\u003cli\u003eFor warm reflects, mix ½(30ml) target shade with ½(30ml) golden basic shade, with 90ml 20 volume [OTT] Odour Trapping Technology cream oxydant.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eInstrumental Test Vs Previous Majirel  \u003c\/p\u003e\n\u003cp\u003e** Instrumental Test.\u003c\/p\u003e","brand":"LOREAL","offers":[{"title":"Default Title","offer_id":63373256360266,"sku":"zyw1787963015128","price":11.92,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/7931\/8602\/files\/majirel-60ml---high-lift-ash_1.jpg?v=1787963022"}],"url":"https:\/\/galvona.shop\/collections\/hair.oembed","provider":"bondagni","version":"1.0","type":"link"}